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Horizon Builders First In LA Market to be Included in National Home Improvement Contractor Directory


Los Angeles, California, May 4, 2007--Horizon Builders of Encino, California announced they have partnered with online lead generation company All Around the Home (AATH). This groundbreaking partnership marks AATH’s ( first client in the Southern California area, now allowing homeowners in LA and its surrounding counties to discover Horizon Builders’ renowned quality craftsmanship. Horizon Builders’ areas of expertise, including bathroom and kitchen remodeling, home additions, patios, driveways, windows, roofing and painting will now be featured throughout AATH’s website and marketing campaigns.

As AATH’s marketplace and expanding customer base grows at a steady pace, it seems as though Horizon Builders initiated their joint venture at just the right time. With the costs of traditional advertising such as television, radio and print on the rise, many business owners are now turning to online marketing and advertising to grow their sales. AATH has been implementing proven online strategies and working to increase its home improvement contractor clients’ online brand presence for several years. This affordable low-cost medium allows smaller companies to take advantage of online marketing and lead generation.

In the past, Horizon Builders has used more conventional marketing strategies to connect with homeowners. One of the top remodeling companies on the West Coast, Horizon Builders has 19 years of experience with interior and exterior home improvement projects. Fully licensed and insured in L.A., Orange and Ventura Counties, Horizon always seems to know exactly what their clients are looking for.

Homeowners have found high quality contractors on All Around the Home since its conception in 2005. AATH’s unique system allows users to view individual contractor profile pages, including information on each company’s services, client testimonials and pictures of past work. As opposed to most other home improvement websites, who sell every visitor’s contact information to four or more contractors in their area, AATH’s visitors are able to pick and choose, by name, which contractors they would like a free estimate from. This enables the estimate process to flow much more smoothly for not only the homeowner but the contractor as well.

All Around the Home’s partnership with Horizon Builders seems to be set for the long haul. LA homeowners are sure to reap the benefits of this most recent alliance.


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