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Jellyfish.Com Joins Forces With Channel Intelligence To Give Channel Intelligence Merchants Easy Access To Jellyfish Cost Per Action Search Engine

WEBWIRE, the Internet’s first comparison shopping search engine to operate exclusively on a Cost Per Action (CPA) ad model, today announced that its system is fully accessible to Channel Intelligence’s impressive stable of merchant partners through Channel Intelligence’s SellCast™ Retailer Solutions. The partnership allows Channel Intelligence retailers to easily integrate their product catalog into and take advantage of the unique CPA search advertising model being pioneered by Jellyfish.

Merchants integrated into Jellyfish only pay advertising fees for successful sales, eliminating risk and waste from online advertising. What’s more, the sophisticated bidding platform allows merchants to adjust their CPA fees at the individual product level to optimize their search rankings and drive sales, much in the same way they adjust their keyword bids at Pay Per Click search engines. This back-end CPA-based advertising auction is unprecedented in the industry.

“Jellyfish is working hard to redefine the online advertising market, giving our merchants risk-free search advertising in a platform that combines the search ranking precision of PPC keyword-based search engines with the certainty of Cost Per Action,” said Greg Kaldor, Vice President of Merchant Services for “We are thrilled to integrate with Channel Intelligence and provide their retailers with seamless integration into the sales channel.”

“Our SellCast service offers recommendations for shopping channels that will add value to our retailer clients, and we’re very excited by the reaction of the merchant community to the Jellyfish search model,” said Steven Roth VP of Product Management for Channel Intelligence. “With our sales tracking technology integrated directly with the platform, our joint retailer clients can quickly benefit from Jellyfish’s CPA pricing model.”


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