Barnes & Noble Signs Lease Agreement To Open New Bookstore In Glendale, California
Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller, announced it has signed a lease agreement to open a new Barnes & Noble bookstore in Glendale, California, which is in the Los Angeles area. The bookstore, expected to open in April 2008, will be located in The Americana at Brand on Colorado Street between Central Avenue and Brand Boulevard. The day prior to the opening of the new store, the existing Barnes & Noble at 245 North Glendale Avenue in Glendale will close. The new store will stock close to 200,000 book, music, DVD and magazine titles and include a café serving Starbucks coffee.
Barnes & Noble’s bookselling innovations have established it as America’s top retail brand for quality. For the fifth year in a row, the EquiTrend® Brand Study by Harris Interactive® named Barnes & Noble number one in quality among the country’s retail brands. The new store will feature:
The Barnes & Noble Membership Program. Designed for Barnes & Noble’s best customers, this program gives Members 40% off hardcover fiction and nonfiction bestsellers, 20% off all other adult hardcover books, and 10% off virtually everything else in Barnes & Noble stores and online at Barnes & Noble.com. The annual fee is $25.
Barnes & Noble’s massive warehouse inventory is available in real-time, enabling its booksellers to order and confirm the availability of over one million titles at the click of a button.
Large-scale children’s departments. Bigger than most typical bookstores and stocking over 15,000 titles in an easy-to-browse environment, “Barnes & Noble Jr.” departments are designed to appeal to children, parents, teachers and librarians. Children’s story hours will be held three times a week.
Advanced technology music-listening system. The store’s music department will feature RedDotNet, the most advanced listening technology. RedDotNet enables customers to listen to any CD in the store, sampling up to 200,000 music titles by simply passing it under a scanner. Connected to the company’s online electronic music catalog, the store’s listening stations make “browsing with your ears” a reality.
Giant Newsstand. The store’s newsstand stocks over 2,000 titles, including hundreds of hard-to-find specialty magazines, out-of-town and even foreign newspapers.
Wi-Fi Service. AT&T Wi-FiSM service allows customers to use their laptop computers and personal digital assistants anywhere in the store or café to communicate online, surf the Internet and connect to corporate networks at speeds 50 to 100 times as fast as a dial-up connection. A single two-hour session costs $3.95, and an annual membership with unlimited access to Barnes & Noble and more than 10,700 AT&T Wi-Fi hot spots is available for $19.95 per month (with a one year commitment).
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