Allstate Names New Vice President of Corporate Relations

Allstate Insurance Company announced the appointment of Sari Macrie, 50, to vice president of corporate relations. In this role, Macrie will oversee internal and external strategic communications for the enterprise. She will also have responsibility for reputation management, media relations, crisis management and the Allstate Foundation.

Macrie is replacing Peter Debreceny, who is retiring from Allstate after nine years with the company and more than 35 years in the public relations field.

“Sari is an excellent addition to the corporate relations team,” said Joan Walker, senior vice president of corporate relations for Allstate. “She has a proven track record of developing and implementing corporate reputation initiatives, issues management programs as well as strategic media and public relations campaigns. We will be able to draw from her strong strategic communications experience to build on our team’s strong foundation as a leading company in the insurance industry and as an exemplary corporate citizen.”

Macrie joins Allstate with more than 20 years of financial and strategic communications experience both as a corporate officer and a consultant. She has been the senior vice president of Corporate Communications at Cardinal Health and the vice president of Investor Relations at Ameritech. Her consulting client list includes Fortune 500 companies such as Monsanto, Pharmacia, SBC Communications, Tellabs and Dean Foods.

Macrie earned a Bachelor of Science degree in finance from the University of Maryland and a Master of Business Administration from Arizona State University. She also holds a Chartered Financial Analyst designation from the CFA Institute.