Johns Manville Chooses Market Edge for Strategic Marketing

WILINGTON, Del. - Johns Manville (JM), a leading manufacturer and marketer of premium-quality building and specialty products has selected Market Edge to be its global partner for Strategic Marketing tools and content. Lance Altizer, Sr. Process Leader-Marketing & Sales, commented, “As part of our market focused strategy, we are continuing to invest in understanding our markets and customers better. As our chosen partner, Market Edge will develop tools and processes to help us do that.”

Market Edge will design, develop and implement leading-edge strategic marketing tools and processes as part of JM’s Business Process Simplification initiative, a corporate-wide investment in business excellence.

Johns Manville, a Berkshire Hathaway company, is a leading manufacturer and marketer of premium-quality building and specialty products. In business since 1858, the Denver-based company holds leadership positions in all of the key markets that it serves. Johns Manville employs approximately 8,500 people and operates 43 manufacturing facilities in North America, Europe and China.