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Imation and Memorex to Showcase Products at PMA Event


Imation Corp (NYSE: IMN), a worldwide leader in removable data storage media, will showcase several products under its Imation and Memorex brands on the eve of the PMA 07 International Convention & Trade Show. The Memorex and Imation brands of Imation Corp deliver a variety of innovative optical and flash solutions for professional photographers and photo enthusiasts, as well as consumers and business professionals. Many of these products will be on display at the DigitalFocus press event tonight from 7 to 10 p.m. at Treasure Island in Las Vegas.

“When working with digital images - either for business or fun - you need to be confident that you have reliable solutions to transfer, store and protect your creations,” said Steven Swenson, product line manager, Imation Corp. “Through both the Memorex and Imation brands, photographers of all levels have access to the tools they need to safeguard their work and share their digital lives no matter where they go.”

Imation products on display at DigitalFocus include:

-Its latest USB flash drives including the Pivot Flash Drive with 256-Bit AES Encryption for added security and the Clip Flash Drive with up to 4GB of capacity for even more storage of important data files

-The D20 Disc Publisher, an all-in-one CD and DVD publishing system that automates the copying of up to 20 discs and features full-color, direct-to-disc printing

-Inkjet Printable Media with AquaGuard™ technology, available in CD, DVD and BD-R formats. The Imation BD-R discs with the AquaGuard surface are the world’s first inkjet printable and water-resistant Blu-ray media

-Odyssey™, a removable hard disk storage solution, that features fast files transfer rates, 256-bit AES software encryption, and rugged hard disk cartridges in 40GB, 80GB and 120GB capacities. Odyssey is an ideal solution for manipulating, editing and storing large amounts of digital content

Memorex products on display at DigitalFocus include:

-A sneak preview of the new TravelDrive™, a USB flash drive featuring a pivoting, capless design; bonus software and Microsoft® Windows Vista™ compatibility

-The sleek 12GB Mega TravelDrive™ USB portable hard drive with a sleek, gun-metal finish that measures just 2.6” long, 1.5” wide and only 0.5” thick, making it small enough to fit in your pocket

-The stylish new line of Ultra TravelDrive™ USB hard drives, which deliver up to 160GB of capacity based on 2.5-inch hard drive technology, and feature interchangeable faceplates in nature-inspired colors

Is it live or is it Memorex?®
Memorex, a portfolio brand of Imation Corp (NYSE: IMN), is the U.S. market-share leader in optical media and media accessories at retail. Since the early 1970s, Memorex has been one of the most widely recognized and respected names in the consumer electronics industry. Today, it is an influential brand in CD and DVD media, optical drives and USB flash drives. For more information on Memorex products, please call 562-653-2800, or visit the Memorex Web site at .

About Imation Corp

Imation Corp is the only company in the world solely focused on the development, manufacture and supply of removable data storage products spanning the four pillars of magnetic, optical, flash and removable hard disk storage. With more than 50 years of data storage leadership beginning with the development of the world’s first computer tape, in 2006 Imation proudly marked its tenth anniversary as an independent company. In addition to the Imation brand, Imation Corp’s global brand portfolio includes the Memorex brand, one of the most widely recognized names in the consumer electronics industry, famous for the slogan, “Is it live or is it Memorex?™” Additional information about Imation is available at or by calling 1-888-466-3456.


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