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Fast Growing On-Line Contractor Lead Generation Firm signs Partnership with Case Design / Remodeling Inc.


WEBWIRE

Maryland-based All Around the Home (http://www.allaroundthehome.com) announced a successful start to a partnership with one of the country’s largest and most successful Home Remodeling, General Contracting and Handyman firms, Case Design / Remodeling, Inc. (http://www.casedesign.com).

All Around The Home (AATH) and Case Design entered into a service agreement where as of February 15,th AATH will be generating one to one direct service request on-line leads for Case Design. The initial agreement has AATH working on lead generation for Case Design franchises in the Washington, DC, Northern Virginia and Maryland area.

AATH has seen substantial growth over the past several months for two main reasons. The first is that the company provides a unique online lead generation approach. The leads AATH provides are all one-to-one direct requests for information from a homeowner directly to an individual contractor. The contractor online lead generation industry is predominantly centered around leads that are developed from a homeowner and then sold to multiple companies. All Around the Home Co-Owner Ryan Corey feels that the one to one approach is the more effective. “In regards to the nature of our one-to-one approach on leads, contractors report to us an easier initial sales approach and generally a higher close rate.”

The second main reason for the rapid growth is that AATH recently launched a new site backbone that allows for greater client and service category capacity. The capabilities of the new site allow for easier company additions and information management. The new site backbone was built by Baltimore-based E-Moxie Data Solutions (http://www.e-moxie.com), a partner web design organization.

All Around the Home is currently serving contractors in much of the eastern United States and has expansion plans to cover all of the Country by the end of the year.

All Around the Home (http://www.allaroundthehome.com) is a national home improvement contractor directory. Homeowners can find established, quality contractors including general contractors for all types of repair and home improvement projects.



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