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The Nielsen Company Completes Sale of Business Media Europe to 3i


New York and Haarlem, the Netherlands– February 8, 2007 – The Nielsen Company said today it has completed the sale of its VNU Business Media Europe (BME) unit to 3i, Europe’s leading private-equity and venture-capital firm. Terms were not disclosed.

Nielsen, formerly known as VNU Group B.V., announced in early October that it was exploring strategic alternatives for BME, including a possible sale of the business. The company announced an agreement in principle to sell substantially all of BME to 3i on December 18.

Nielsen said its stake in a joint venture with Jaarbeurs that produces trade shows in the Netherlands and China was not included in the sale.

BME, a leading business-to-business publisher, operates through wholly owned subsidiaries in the U.K., Germany, France, Italy, the Netherlands, Belgium and Spain. It delivers news and information in such areas as technology, business and finance, and recruitment. BME publishes more than 70 print titles, including Intermediair, Computing, Computable, Accountancy Age and Management Team, and offers a range of associated e-media and websites, including VNUnet, an online news and information network for the IT industry.
About The Nielsen Company

The Nielsen Company is a global information and media company with leading market positions and recognized brands in marketing information (ACNielsen), media information (Nielsen Media Research), business publications (Billboard, The Hollywood Reporter, Adweek), trade shows and the newspaper sector (Scarborough Research). The privately held company has more than 42,000 employees and is active in more than 100 countries, with headquarters in Haarlem, the Netherlands, and New York, USA. For more information, please visit,


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