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Microsoft at 2007 International Consumer Electronics Show


WEBWIRE

Microsoft Chairman Bill Gates to deliver keynote address on Sunday, Jan. 7.

REDMOND, Wash. — Jan. 3, 2007 — Microsoft Corp. has planned the following press activities for 2007 International Consumer Electronics Show (CES), to be held in Las Vegas, Jan. 8–11.

Bill Gates’ Keynote Address

Timing. Bill Gates, chairman of Microsoft, will deliver the pre-show 2007 International CES keynote address at 6:30 p.m. PST Sunday, Jan. 7, in the Palazzo Ballroom at the Venetian Hotel in Las Vegas.

Admission requirements. Admission to the keynote address will be granted to accredited members of the media and analysts on a first-come, first-served basis. Reporters and analysts must have their official CES badges and badge holders for admission to the keynote address. Credentials can be picked up in the CES press room at the Las Vegas Convention Center (LVCC), Room S229, between the Central and South halls. Attendees may pick up only their own badge. The doors to the keynote presentation will open at 5:30 p.m. Members of the media and analysts are encouraged to arrive at the theater well before the opening to help ensure their admission.

Following are some important notes regarding security at the Bill Gates keynote event:
• Members of the media and analysts carrying bags into the keynote event will be asked to present their badge; bags will be subject to search.
• Still cameras will be allowed for credentialed photographers, but camera bags are subject to search and will be checked before photographers enter the keynote auditorium; flash photography will be permitted for the first minute only.
• Broadcast crews will not be allowed to set up video cameras at the keynote event; only recording decks are permitted. An audio-video mult box will be provided. Broadcasters planning to plug into the mult box must contact mediarelations@wctv.com to make arrangements before the event.
• No live broadcasting or webcasting of the keynote address will be allowed, nor will rebroadcasting of the keynote address in its entirety.
• For broadcasters who cannot attend, satellite feeds will be available through the following coordinates:

U.S. Feeds: Jan. 7, 9:15–9:30 p.m. PST

AMC 09 (KU SPACE) Transponder 8

Intelsat A-6 (CBAND) Transponder 17

Re-feed: Jan. 8, 5:30–5:45 a.m. PST

AMC 09 (KU SPACE) Transponder 8

Intelsat A-6 (CBAND) Transponder 17

Videotapes of the keynote address will be available on request in the Microsoft® press tent on Monday, Jan. 8, and throughout the show. Transcripts and view-on-demand portions of the keynote address will be posted to http://www.microsoft.com/presspass/events/ces/default.mspx beginning Monday morning.

Panels and Conferences With Microsoft Participants

Sunday, Jan. 7

Broadband Games Expand — From the Casual to the Networked PC Universe. 10–11 a.m., LVCC, North Hall 259, Chris Early, studio manager, Microsoft Casual Games Group

Next-Generation Power Gamer Platforms: More Entertainment, More Power, More Choice — Consoles, PC and Mobile. 11:30 a.m.–12:30 p.m., LVCC, North Hall 259, Chris Early, studio manager, Microsoft Casual Games Group

Entertainment as a Franchise. 11:30 a.m.–12:30 p.m., LVCC, North Hall 256, Aaron Greenberg, group product manager, Xbox 360™

Game Power on the Inside: Chips, Optical Technology and Microprocessors. 1–2 p.m., LVCC, North Hall 256, Chris Donahue, director of Business Development, Games for Windows® Entertainment and Devices Division

The Massively Multiplayer Gaming Explosion — From the PC, the Console and Mobile. 2:30–3:30 p.m., LVCC North Hall 259, Rich Wickham, director, Windows Graphics and Gaming Technologies

PC and Mobile Games Expand Total Entertainment Market Share. 2:30–3:30 p.m., LVCC, North Hall 256, Chris Early, studio manager, Microsoft Casual Games Group

Monday, Jan. 8

Hollywood and the Digital Consumer. 1:30–2:30 p.m., LVCC, North Hall 259, Shari Barnett, director of Media Services, Microsoft TV

Tuesday, Jan. 9

Robotics — A Microsoft Perspective. 10–10:45 a.m., Venetian Hotel, Titian 2303–2306, Tandy Trower, general manager, Microsoft Robotics Group

Rethinking Advertising. Noon–1 p.m., LVCC, North Hall 256, Terri Richardson, group marketing manager, Microsoft TV

The TV and Set-Top as the Consumer Gateway to Entertainment and Information. 3–4 p.m., LVCC, North Hall 259, Ed Graczyk, director of Marketing and Communications, Microsoft TV

Ultra-Mobile PCs — Can a 7-Inch Screen Survive? 3–4 p.m., LVCC, North Hall 254, Otto Berkes, general manager, Mobile Platform Division

Battle of the Consoles in an Increasingly Online World. 3–4 p.m., LVCC, North Hall 253, Chris Satchell, general manager, Game Developer Group, Microsoft

Wednesday, Jan. 10

What the Nerds Know. Noon–1 p.m., Venetian Hotel, Bellini 2003, Jim Baldwin, product unit manager, IPTV Program, Microsoft TV

Microsoft Booth Activities

A variety of activities will take place at the Microsoft booth, No. 7144, in the Central Hall of the Las Vegas Convention Center. More than 40 Microsoft industry partners will be exhibiting in the booth, showcasing products and solutions that feature Microsoft platforms and technologies.

Microsoft Pressroom

The Microsoft PR meeting rooms are located in a tent in the North Building Silver Parking Lot. The parking lot is located directly across from the convention center, next to the tent where trade show badges can be picked up Monday, 9 a.m. through 6 p.m.; Tuesday, 9 a.m. through 6 p.m.; and Wednesday, 9 a.m. until noon. The pressroom will be closed on Thursday. For a list of Microsoft-related events and activities at 2007 International CES, members of the press are invited to visit http://www.microsoft.com/presspass/events/ces/default.mspx.

Microsoft, Xbox 360, Xbox and Windows are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

For broadcast inquiries:

WCTV Media Relations, (425) 452-5409, mediarelations@wctv.com

Note to editors: If you are interested in viewing additional information on Microsoft, please visit the Microsoft Web page at http://www.microsoft.com/presspass on Microsoft’s corporate information pages. Web links, telephone numbers and titles were correct at time of publication, but may since have changed. For additional assistance, journalists and analysts may contact Microsoft’s Rapid Response Team or other appropriate contacts listed at http://www.microsoft.com/presspass/contactpr.mspx.



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