Delta Air Lines Launches New Cirque du Soleil Partnership by Welcoming Corteo to Atlanta with Exclusive Sneak Preview Performance at the Delta Heritage Museum
Delta celebrates worldwide partnership and premiere of Cirque du Soleil’s latest live touring show Corteo™ in Atlanta under the Grand Chapiteau at Atlantic Station Dec. 15-Jan. 28
ATLANTA, Dec. 12, 2006 – Delta Air Lines is officially launching its two-year global partnership with Cirque du Soleil by welcoming the Canadian-based troupe to its hometown, Atlanta, as it presents Corteo of which Delta is presenting sponsor. Corteo is the troupe’s latest live touring show, opening for a limited engagement in Atlanta on Friday, Dec. 15 under the Grand Chapiteau at Atlantic Station and will thrill audiences through Jan. 28.
To celebrate Corteo’s engagement in Atlanta, as well its worldwide partnership with Cirque du Soleil, Delta hosted a special performance by Cirque du Soleil at the Delta Air Transport Heritage Museum today. The unique, gravity defying performance took place around "The Spirit of Delta,” the airline’s employee-purchased Boeing 767, which is being transformed into the museum’s newest exhibition space.
“We are thrilled to partner with Cirque du Soleil to help them bring the spectacular Corteo performance to our hometown of Atlanta,” said Joanne Smith, vice president of Marketing for Delta. “The magic continues as we support other Cirque du Soleil performances across North America, Europe and Latin America. We know our worldwide customers will be delighted with these innovative and theatrically awe-inspiring shows.”
In addition to serving as the presenting sponsor of Corteo in Atlanta, Delta is the official airline of Cirque du Soleil in Düsseldorf, Germany (Dec. 7 – Jan. 7), London, England (Jan. 5 - Feb. 11), and Monterrey, Mexico (Sept. 27 - Oct. 28) and Mexico City, Mexico (Nov. 8 - Dec. 23).
“Cirque du Soleil is thrilled to partner with Delta as we both strive to offer our patrons a high-quality experience, whether seated on an aircraft or under the Grand Chapiteau. We essentially share the same goal; to take to our guests on a distinctive journey,” stated Mario D’Amico, vice president of Marketing at Cirque du Soleil.
Corteo, which means “cortege” in Italian, is a joyous procession, a festive parade imagined by a clown. The show brings together the passion of the actor with the grace and power of the acrobat to plunge the audience into a theatrical world of fun, comedy and spontaneity situated in a mysterious space between heaven and earth.
The clown pictures his own funeral taking place in a carnival atmosphere, watched over by quietly caring angels. Juxtaposing the large with the small, the ridiculous with the tragic and the magic of perfection with the charm of imperfection, the show highlights the strength and fragility of the clown, as well as his wisdom and kindness, to illustrate the portion of humanity that is within each of us. The music, by turns lyrical and playful, carries Corteo through a timeless celebration in which illusion teases reality. From a group of 20 street performers at its beginnings in 1984, Cirque du Soleil is now a major Quebec-based organization providing high-quality artistic entertainment, with over 3,000 employees from over 40 different countries, including 900 artists.
About Cirque du Soleil
Cirque du Soleil has brought wonder and delight to more than 50 million spectators in over 100 cities on four continents. In 2006, Cirque du Soleil presents 13 shows simultaneously throughout the world. Cirque du Soleil has received such prestigious awards as the Emmy, Drama Desk, Bambi, ACE, Gémeaux, Félix, and Rose d’Or de Montreux. Cirque du Soleil’s International Headquarters are in Montreal, Canada.
For more information about Cirque du Soleil, visit cirquedusoleil.com.
About Delta Air Lines
Delta Air Lines (Other OTC: DALRQ) offers customers service to more destinations than any global airline with Delta and Delta Connection carrier service to 303 destinations in 52 countries. With more than 50 new international routes added in the last year, Delta is America’s fastest growing international airline and is a leader across the Atlantic with flights to 31 trans-Atlantic destinations. To Latin America and the Caribbean, Delta offers more than 400 weekly flights to 56 destinations. Delta’s marketing alliances also allow customers to earn and redeem SkyMiles on more than 14,000 flights offered by SkyTeam and other partners. Delta is a founding member of SkyTeam, a global airline alliance that provides customers with extensive worldwide destinations, flights and services. Including its SkyTeam and worldwide codeshare partners, Delta offers flights to 459 worldwide destinations in 97 countries. Customers can check in for flights, print boarding passes and check flight status at delta.com.
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