Opus Introduces New Tube Feeders with Exclusive Select-a-Seed Technology; Consumers Gain Greater Flexibility with Feeders that Serve Different Types of Seed to Attract a Variety of Birds
BELLINGHAM, Mass.--April 14, 2005--Opus(R) Incorporated, a leading international marketer of home and garden products and outdoor accessories, announced that it has introduced its exclusive Select-a-Seed(R) systems in a broadened range of its tube feeder products. The Select-a-Seed systems allow consumers to offer different types of seeds in their feeders in order to attract a variety of birds.
Products with Select-a-Seed systems include: The TopFlight(R) Select-a-Seed Bird Feeder 5105-2 with flip ports that adjust to serve mixed or NYJER thistle seed; the TopFlight Triple Tube Bird Feeder 5103-2 with twelve flip ports that adjust to serve mixed or NYJER thistle seed, and the TopFlight Select-a-Seed Bird Feeder 5104-6 that dispenses any type of seed.
“We are developing Select-a-Seed systems in more of our products because our research indicates that birders want more social and interesting views of birds while they feed,” said John Stone, chairman and CEO of Opus Inc. “By serving different types of seed in the same feeder, birders can create distinctive scenes of a variety of birds that otherwise would not feed together,” said Stone.
Stone continued, "Retailers offering our Select-a-Seed Bird Feeders benefit by reducing the number of SKUs that they have to carry with this all-in-one approach to bird feeding.
“The Select-a-Seed technology reflects Opus’ continued emphasis on innovation in our products in order to make bird feeding more easy and enjoyable for consumers,” concluded Stone.
Opus Incorporated is a leading international marketer of home and garden products and outdoor accessories. Known for its innovative bird feeding products, the company’s expanded offering now includes outdoor clocks and thermometers, birdbaths, bistro tables and garden art. The Opus family of brands includes TopFlight(R), GardenSong(R), GardenJewels(TM), Sunswept(R), AvantGarden(TM), Expeditions(R), Garden Ballet(R)and Country Nests(R). Founded in 1974, Opus is headquartered in Bellingham, Massachusetts, and has distribution facilities in Tulsa, Oklahoma. For more information on Opus’ products, visit http://www.opususa.com/.
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