Edgenet Gears Up for Growth Following Investment from Marlin Equity Partners

Edgenet, a leading provider of cloud-based product content software (“PCN”) and home improvement configuration software and services, announced today that Marlin Equity Partners, a global investment firm with over $3 billion in capital under management, has acquired a majority interest in the business. The investment comes following a period of rapid transformation for the company, which was purchased by former Edgenet executives and a local Nashville-based private equity group in June 2014, and subsequently achieved significant growth across its customer base, profitability and workforce.
 
Edgenet offers a comprehensive suite of SaaS solutions that enable the exchange of detailed product information that can be used by retailers, manufacturers and suppliers to manage product data and streamline sales processes. The company’s PCN software platform allows suppliers to collect, upload and share product information, marketing attributes and logistical data with retailers. Its configuration tools help facilitate and simplify the design, ordering and manufacturing of configurable products including windows, doors, decking and fencing.
 
Since Edgenet was acquired by current CEO Steve Proctor, Executive Vice President Tim Stafford, private equity firm Resolute Capital Partners and other Nashville investors, the company has experienced a 40 percent increase in recurring revenue growth over nine consecutive quarters and has nearly doubled the number of customers in its network.
 
“Edgenet is proof of what can happen when you have best-in-class products backed up by a great team,” said Proctor, who added that he and Stafford will continue in their roles of CEO and executive vice president. “Thanks to this combination of people and product, we have consistently experienced strong growth since 2014. We are excited to wrap up our best year ever and 2017 is shaping up to be even better.
 
“Marlin’s investment further validates the strong value proposition of our business model, and this infusion of capital will allow us to make the investments necessary to position Edgenet for long-term success. This is a red-letter day for our team,” Proctor added.
 
“Edgenet represents an attractive platform for growth and an industry-leading provider of product content and configuration solutions,” said Jonah Sulak, a partner at Marlin. “We are excited to partner with the Edgenet team and look forward supporting them as they continue to expand the depth and breadth of their products and services into adjacent categories and verticals.”
 
About Edgenet
 
Edgenet’s SaaS solutions and complementary services provide retailers, distributors, websites and suppliers with the ability to exchange, manage and improve their product content and automate their selling process. Edgenet’s cloud-based software suite, which includes Product Content Cloud (PCc), Made-to-Order (m2o) and Outdoor Projects (OdP), helps manufacturers, brands and retailers streamline their sales process across channels, locations and devices to drive better sales conversions, increase sell-through and offer a unique customer experience. Edgenet is headquartered in Nashville, Tennessee with a divisional office in Milwaukee, Wisconsin. For more information, please visit www.edgenet.com.
 
About Marlin Equity Partners
 
Marlin Equity Partners is a global investment firm with over $3 billion of capital under management. The firm is focused on providing corporate parents, shareholders and other stakeholders with tailored solutions that meet their business and liquidity needs. Marlin invests in businesses across multiple industries where its capital base, industry relationships and extensive network of operational resources significantly strengthens a company’s outlook and enhances value. Since its inception, Marlin, through its group of funds and related companies, has successfully completed over 100 acquisitions. The firm is headquartered in Los Angeles, California with an additional office in London. For more information, please visit www.marlinequity.com.
 
 

Contact Information

Jeff Bradford

CEO

the Bradford Group

(1) 615.515.4880

jeff@bradfordgroup.com