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Macy’s Extends Annual “Shop For A Cause” To Weekend Long Event

From Friday, August 26 through Sunday, August 28, Macy’s offers customers a 25 percent discount with a $5 donation to the March of Dimes or thousands of other participating local charities


MIAMI, FL – WEBWIRE

Macy’s invites customers to participate in its 11th annual national Shop For A Cause charity event beginning on Friday, Aug. 26 through Sunday, Aug. 28. Macy’s Shop For A Cause is a unique, three-day shopping event created to support local nonprofit organization’s fundraising efforts. Since 2006, the program has helped raise tens of millions of dollars for thousands of charities across the country.

Macy’s has designated the March of Dimes®, the leading nonprofit organization in support of pregnancy and baby health, as its national in-store and online beneficiary of Shop For A Cause. Customers will be invited to give $5 to the March of Dimes at any Macy’s register or online at macys.com and receive a savings pass valid for 25 percent off select regular, sale and clearance items – including home and some brands that are usually excluded – and 10 percent off on watches, electrics/electronics, furniture, mattresses and rugs/floor coverings all weekend long. Exclusions apply and offer differs online, visit macys.com/SFAC for details. Customers who give $5 in store may also enter for a chance to win a $500 Macy’s gift card; please see participating stores for details and the official rules.

In addition to the March of Dimes, more than 4,000 local charities have signed up to participate this year. By giving $5 to their favorite local cause, customers will receive the savings pass to enjoy the special discounts on most regular, sale and clearance purchases. For a list of participating organizations, visit macys.com/shopforacause.

“Together with our associates and customers, Macy’s has supported the work of national and local charities through our Shop For A Cause program for the last decade,” said Holly Thomas, Macy’s group vice president of cause marketing. “We are proud to continue our partnership with the March of Dimes to support families nationwide, while offering our customers three days to enjoy great savings.”

“For six years, Macy’s, their associates and customers continue to show their caring and dedication to mom and baby health by supporting the March of Dimes through ‘Shop For A Cause,’ ” said March of Dimes President Dr. Jennifer L. Howse. “The funds raised are supporting March of Dimes’ innovative research on premature birth, the nation’s leading killer of babies. Through ‘Shop For A Cause,’ every family gets an opportunity to save on back-to-school purchases, but more importantly, they further work to protect and support families nationwide giving every baby a fighting chance.”

By giving $5 at the register or on macys.com on Aug. 26 through Aug. 28, customers can support the work of the March of Dimes, while enjoying a day of spectacular discounts, entertainment and special events at Macy’s. For more information about Macy’s Shop For A Cause, visit macys.com/sfac.

About Macy’s
Macy’s, the largest retail brand of Macy’s, Inc. (NYSE:M), delivers fashion and affordable luxury to customers at approximately 730 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy’s offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy’s is known for such epic events as Macy’s 4th of July Fireworks® and the Macy’s Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy’s flagship stores - including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, and Dadeland in Miami and South Coast Plaza in southern California - are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy’s helps strengthen communities by supporting local and national charities giving more than $69 million each year to help make a difference in the lives of our customers.

For Macy’s media materials, including images and contacts, please visit our online pressroom at macys.com/pressroom.

About March of Dimes
The March of Dimes is the leading nonprofit organization for pregnancy and baby health. For more than 75 years, moms and babies have benefited from March of Dimes research, education, vaccines and breakthroughs. For the latest resources and health information, visit our websites marchofdimes.org and nacersano.org. If you have been affected by prematurity or birth defects, visit our shareyourstory.org community to find comfort and support. For detailed national, state and local perinatal statistics, visit persistats.org. You can also find us on Facebook or follow us on Twitter.


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