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Pond5 Launches NextSense and Visual Discovery: Predictive Algorithms Recommend Perfect Media Assets for Creative Projects

Company’s bleeding-edge industry-first AI search technology eliminates the pain and wasted time of searching for the highest quality media online.

New York City/ New York/ USA – WEBWIRE

Despite comprising a $13 billion industry, the giants of media licensing have been notoriously slow to innovate. Set on disrupting this status quo, Pond5 today launches the media-asset world’s most effective artificially intelligent visual search engine.

Streamlining media discovery and search, this industry-leading technology utilizes next-generation algorithms to view and analyze videos, photos, and sounds. For artists, it automates the tedious task of adding searchable keywords to media files, by recommending a list of hyper-specialized keyword tags; for buyers, it makes the process of finding the exact media file they need faster and easier than ever.

Product Features:

  • NextSense: Auto-tagging, image-recognition, software-based tool analyzes videos and images to generate the best possible keywords for media content.

  • Visual Discovery: Anticipates what a user wants to see based on keywords, visual similarity, and trends from the collective community.

Pond5 is perpetually searching for new ways to help its creative community find and sell content more efficiently. The addition of this AI technology enables both buyers and sellers to spend less time on busywork, and more time doing what they love: creating.

Along with this new product launch, Pond5 is introducing two tiers of affordable subscription plans, offered at a 50 percent discount for a limited time. Buyers can purchase assets as they go, or sign up for a Pro Membership ­plan for $49/month or $349/year with­ 5 downloads per month, or a Premium Membership ­plan for $89/month or $599/year ­with 10 downloads a month.

“We believe every video creator in the world has a trusted partner in Pond5,” says Co-CEO Ryan Scott. “Filmmaking is difficult and labor-intensive, with hours of behind-the-scenes work to make a story look and feel like pure magic. To us, filmmakers are heroes, and their mission to tell the ‘best story ever’ keeps us from being satisfied with the status quo. That’s why we’ll do nothing short of shipping the best product, offering the most inspiring content, and delivering a seamless customer experience — because every creator we empower becomes one more opportunity to change the world through video.”

To learn more or start creating, visit

Buying often? Get more access for a low introductory price with a Pond5 membership.

About Pond5

Pond5 is transforming the role of video in the creative process by connecting media buyers to more than 40,000 artists in over 150 countries. The company strives to improve creative production through its innovative artist technology, easy-to-use platform, and ever-growing library of more than 4 million royalty-free video clips, plus millions of photos, music, sound effects, and other leading-edge media. Pond5 is a venture-backed company funded by Accel Partners and Stripes Group with offices located in New York, Dublin, and Prague.


 Artificial Intelligence
 Digital Media
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