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Artaflex And Cypress Unveil Pre-certified WirelessUSB(TM) LP Modules For Home Automation, Medical And Industrial Applications


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rNew Falcon Series Modules Free Customers from RF Design and Compliance Testing, Reducing Costs and Speeding Time-to-Market

SAN JOSE, Calif. and MARKHAM, Ontario, September 7, 2006 - Cypress Semiconductor Corp. (NYSE: CY) and Artaflex, Inc. today announce new WirelessUSB™ LP modules that easily enable wireless connectivity to a wide range of applications including home automation, medical, and industrial applications, while eliminating the need for time-consuming RF design and costly agency certification. The complete, agency pre-certified Falcon Series modules enable drop-in wireless capabilities in applications such as automatic meter reading (AMR), wireless telemetry, wireless sensors and remote controls.

Operating in the 2.4-GHz ISM band, the Falcon Series modules are based on Cypress’s WirelessUSB LP technology. The modules offer low-power consumption and deliver data rates up to 1Mb/s, with ranges between 30 meters for print antenna devices up to 1 kilometer for devices equipped with a power amplifier. The modules are certified with modular grants by the Federal Communications Commission (FCC), the European Telecommunications Standards Institute (ETSI), and Industry Canada, translating into modular approval and eliminating the need to test for RF compliance.

“By providing agency pre-certification with our Falcon Series modules, we have cleared the design paths of industrial and home automation manufacturers from the complexity of RF design and the rigors of compliance testing,” said Gerry Iuliano, President and CEO of Artaflex. “Cypress’s WirelessUSB LP technology provides the performance and robust immunity that our customers have come to expect.”

“Artaflex’s new WirelessUSB modules deliver outstanding range and reliability, offering a complete solution that can be dropped into a wide range of applications for instant wireless connectivity,” said Marcus Kramer, director of the Human Interface Devices Business Unit of Cypress’s Consumer and Computation Division. “We see high growth potential for wireless applications targeting the industrial market, and the Falcon series of WirelessUSB modules are well positioned to meet the needs of the market.”

Artaflex is offering four different modules:
• AWP24S-122: WirelessUSB LP module with Print Antenna
• AWS24S-122: WirelessUSB LP module with Miniature SMA for use with external antenna
• AWP24U-000: WirelessUSB LP and PSoC® USB with Print Antenna for Full Speed USB Dongle
• AWA24S-122: WirelessUSB LP and PA module with Print Antenna

All four modules utilize Cypress’s award-winning WirelessUSB radio system-on-a-chip devices. Operating in the universal 2.4-GHz Industrial, Scientific and Medical (ISM) band, WirelessUSB LP eliminates the need to change the operating frequency band for different end markets. Additionally, WirelessUSB LP features direct sequence spread-spectrum (DSSS) technology, which provides the industry’s most robust immunity to interference from other technologies like 802.11b/g, Bluetooth, cordless phones and microwave ovens. The modules feature a data transmission rate of up to 1 Mbps with an average latency of below 2 milliseconds.

Availability
The Falcon WirelessUSB LP module with print antenna and the Falcon WirelessUSB LP module with miniature SMA are currently sampling and are priced starting at $5.95 per unit in 1,000 unit quantities. The USB Dongle Falcon series module is expected to begin sampling in Q3 2006 with the Falcon series Power Amplifier module expected to sample in Q4 2006. Production is scheduled for Q4 2006. Visit www.cypress.com/ArtaflexWirelessUSB_LPmodule_photo for a high-resolution image of the module.

About WirelessUSB
WirelessUSB delivers the best combination of performance and cost versus competing wireless technologies" Featuring a highly integrated radio transceiver plus digital baseband on a single chip, it enables designers to significantly decrease development time, component count and system cost while improving operating range, power-consumption and latency. The DSSS-based technology is robust to interference and features a range of up to 50 meters and beyond.

About Artaflex Modules
Artaflex offers customers a time to market advantage by providing customers with agency pre-certified wireless modules that simplify the design and implementation of wireless communication in their products. Artaflex modules are an ideal choice for industrial and home automation applications, offering superior performance in the areas of power consumption, data rate, noise immunity, and range. To complement its module offering, Artaflex offers hardware/firmware design services as well as manufacturing services for customers who prefer a customized and/or turnkey solution. For more information visit www.artaflexmodules.com"

About Cypress
Cypress solutions perform: consumer, computation, data communications, automotive, industrial, and solar. Leveraging proprietary silicon processes, Cypress’s product portfolio includes a broad selection of wired and wireless USB devices, CMOS image sensors, timing solutions, specialty memories, high-bandwidth synchronous and micropower memory products, optical solutions and reconfigurable mixed-signal arrays. Cypress trades on the NYSE under the ticker symbol CY. Visit us at www.cypress.com"

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Cypress, the Cypress logo and PSoC are registered trademarks of Cypress Semiconductor Corporation. WirelessUSB is a trademark of Cypress. All other trademarks are the property of their respective owners.



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