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ConnectWise® Becomes PinkVERIFY™ Certified by Pink Elephant

ConnectWise furthers commitment to providing innovative technology solutions through ITIL® best practices


ConnectWise, developer of the leading business management platform designed exclusively for technology companies, today announced that it has achieved  PinkVERIFY™ certification by Pink Elephant, confirming ConnectWise’s compatibility with ITIL best practices and standards.

PinkVERIFY is an objective ITSM software assessment service based on published functional and integration criteria. The service validates that ITSM toolsets meet ITIL requirements based on a voluntary third party and neutral assessment conducted by certified Pink Elephant tool assessors.

“We are thrilled to receive PinkVERIFY certification through Pink Elephant, recognizing our dedication to following ITIL best practices,” said Linda Brotherton, ConnectWise chief technology officer. “This recognition further demonstrates our dedication to providing our partners with the best tools and resources possible to drive the success of our partner community.” 

ITIL was developed to define best practices for IT. ITIL practices are designed to help companies identify areas where they need improvement, providing vendor-neutral guidelines on where to make specific changes to reduce costs and increase productivity.

ConnectWise is constantly looking for innovative new ways to drive the success of its partners. Introducing new enhancements and features every six weeks, ConnectWise applies ITIL processes and standards with each release with a goal of compliance with ITIL guidelines of functionality, automation and support. Using ConnectWise enables ConnectWise partners to utilize a business management platform that has been verified with the latest ITIL standards through Pink Elephant’s PinkVERIFY program to provide exceptional services to their customers and drive new business.

Pink Elephant is a leading provider of ITIL and IT Service Management (ITSM) conferences, training and consulting services. Through its internationally recognized ITSM tool suite assessment service, PinkVERIFY, Pink Elephant validates toolsets that meet a set of functional requirements as defined by ITIL best practices. PinkVERIFY works with IT solution providers to identify software tools that demonstrate and certify a product’s compatibility to general platform, core and integration criteria with the best practice framework for managing IT services.

To help its partners become ITIL compliant ConnectWise has 40 ITIL certified consultants on staff to assist its partners through ITIL best practices.

For more information on ConnectWise and ITIL, please visit:

About ConnectWise 

Made for companies that sell, service, and support technology, ConnectWise is the #1 business management platform worldwide. Today, more than 100,000 users rely on ConnectWise to achieve greater accountability, operational efficiency, and profitability. Leveraging the cloud, the platform fully integrates business-process automation, help desk and customer service, sales, marketing, project management, and business analytics that dramatically streamline a company’s operations. ConnectWise also gives its users access to a powerful network of ideas, experts, and solutions. A veteran in the technology services industry, ConnectWise has been the premier business management platform for technology companies for more than 15 years. For more information, visit or call 800-671-6898.

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