Fujifilm Introduces New IS-Tower Imaging System at NAB 2014

VALHALLA, N.Y., March 18, 2014 – Adding to its acclaimed Image Processing System line up, FUJIFILM North America Corporation’s Imaging Division will demonstrate prototypes of its IS-Tower Imaging System at the National Association of Broadcasters show at the Las Vegas Convention Center in Las Vegas, Booth #C7025 Center Hall, from April 7-10, 2014. 

The system includes the FUJIFILM IS-Tower Software, which, when used along with the IS-100 processor, provides an extremely fast and easy way to apply looks to any number of chosen cameras in an instant, or to quickly create and save new looks on the fly.  Designed for multiple camera broadcasts by way of ACES color management, the IS-Tower App will be demonstrated with live feeds from a mixture of digital cinema and broadcast cameras on the show floor.

Fujifilm will also showcase the newly-developed IS-Tower hardware, a small rack-mounted unit with multiple camera inputs and outputs for easy connection to the IS-100 on-set live color grading system. The IS-Tower hardware, which will be a made to order item, features a fan-less design with eight 3G HD-SDI ins and outs, eight Ethernet ports, and redundant internal power supply for reliability in a 19 x 3.5 x 14 inch case. IS-Tower is usable in 4K workflows as well. As part of a soft introduction, the IS-Tower system has recently been successfully field tested on more than six live television broadcasts in Japan and the United States, and was developed in cooperation with WOWOW, Inc., a major Japanese broadcaster.

In addition to the IS-Tower Image Processing System, and the IS-100 on-set live color grading system, Fujifilm will also feature the IS-mini portable digital color adjustment device.

The IS-mini is a small hardware device that takes incoming HD-SDI digital camera moving picture video and converts the color information via two sets of 1D LUTs and 3D LUTs to outputs of both HD-SDI and HDMI connections – all in record time while still delivering high quality imaging. This highly popular product will be shown with an improved software package for more calibration functionality and third-party LUT compatibility. 4K monitor calibration is made possible through multiple IS-mini units feeding 4 inputs.

Fujifilm will also demonstrate the recent integration of the IS-mini with Pomfort’s Live Grade Pro grading software, allowing digital imaging technicians and cinematographers to achieve full control of live HD-SDI signals from digital cameras by way of this commonly available application.

The Fujifilm IS-Tower software will be available in summer 2014.

To learn more about Fujifilm’s products for the motion picture and broadcast industries, please visit:  http://www.fujifilm.com/products/motion_picture/.  

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit  www.fujifilmusa.com/northamerica , go to  www.twitter.com/fujifilmus  to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at  www.fujifilmusa.com/rss .

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 10 companies around the world granted U.S. patents in 2012, and in the year ended March 31, 2013, had global revenues of $26.7 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

* At an exchange rate of 83 yen to the dollar.

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Contact Information

Diane Rainey

Director, Corporate Communications

FUJIFILM Holdings America Corporation

(1) (914) 789-8657

drainey@fujifilm.com