Event Hire Specialists Allens Prepare for London Fashion Week 2014

Catering equipment and furniture hire specialists Allens Hire offer advice to event organisers ahead of London Fashion Week.


United Kingdom – WEBWIRE – Wednesday, February 12, 2014
Picture courtesy of Timeout
Picture courtesy of Timeout

In addition to offering high quality equipment and furniture hire, Allens is offering advice to event planners as they prepare to welcome a who’s who of the fashion industry to their venue.

London Fashion Week 2014 is upon us and Allens Hire, a leading UK provider of catering equipment and furniture hire, are reminding event organisers across the capital that it isn’t too late to contact Allens for the finest selection of event hire products available.

In addition to offering high quality equipment and furniture hire, Allens is offering advice to event planners as they prepare to welcome a who’s who of the fashion industry to their venue.

Between Friday 14 February and Tuesday 18 February 2014, the most influential designers and fashion houses in the world will showcase their latest groundbreaking work for Autumn Winter 2014. Tom Ford, Giles Peterson and many others will present collections at various galleries and venues around the capital. In addition, there will be a number of after parties, press events and other functions that promise to be unmissable.

Allens Hire is a premier provider of catering equipment and furniture hire in London and they’ve worked with many influential figures from the fashion industry over the years. Their experience in event hire means they are perfectly placed to offer advice on hosting and decorating an event.

The first thing event planners need to know is that the must-see colour of the moment is radiant orchid. That is the verdict from Pantone, the world’s colour communication specialists. After reviewing the cultural landscape of music, TV, sports and much more, Pantone has selected this vibrant shade of purple as its colour of the moments.

Incorporating the shade into your colour scheme can be achieved in a number of ways. The biggest decision is arguably choosing a theme. Whether you’d like a stark, contemporary look or something vintage inspired, your theme can run through everything from furniture and décor to tableware and cutlery.

A lot will depend on your choice of venue, whether an exclusive hotel, a nightclub or private performance area. London is already buzzing with fashionistas, in town for a week of parties and excitement. Whichever venue you choose, its proximity to Somerset House will be significant factor to the success of the event. As one of London’s premier cultural centres, Somerset House has hosted London Fashion Week since 2009 and if you want your event to be attended it pays to be in the area.

Once attendees have arrived, it’s up to you to win them over with tasteful décor, comfortable furniture and reliable catering equipment.

It’s not too late to choose catering equipment hire and furniture from Allens Hire for a London Fashion Week event. All you have to do is call 0208 574 9600 or pay a visit to http://www.allenshire.co.uk.


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Contact Information
Lene McGuinness
Marketing Manager
Allens Hire
Contact via E-mail


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