Publicis Touchpoint Solutions Announces Major Expansion of Clinical Division
Publicis Touchpoint Solutions has experienced a major expansion of their clinical health education division with the recent award of several new clinical teams comprising approximately 150 clinical health educators and medical science liaisons.
Yardley, PA—December 17, 2013—Publicis Touchpoint Solutions, Inc—a leading provider of customized, cross-channel, healthcare sales, service, and clinical teams—has experienced a major expansion of their clinical health education division, Touchpoint Clinical Solutions, with the recent award of several new clinical teams comprising approximately 150 clinical health educators and medical science liaisons.
“As the focus on patient care and maintenance therapy increases, the role of the clinical professional continues to expand and become progressively more important,” notes Diana Crawley, vice president, Touchpoint Clinical Solutions. “We work closely with our clients to strategically design, build, and implement the right type of clinical team that will help them achieve their unique objectives. The more growth we experience, the better positioned we are to offer our clients the finest talent, share proven practices, and deliver the most effective clinical solutions in the industry.”
Rick Keefer, president and CEO, Publicis Touchpoint Solutions adds, “The profound knowledge and experience of our clinical leadership has really helped define our clinical division and deliver extraordinary results. The value proposition of clinical teams is compelling, and the industry is quickly embracing these types of programs. We partner with our clients to help them leverage the full value of engaging a clinical team and the response has been overwhelmingly positive.”
For business inquiries, please contact Touchpoint Business Development at (215) 525-9810 or eMail Impact@TouchpointSolutions.com.
About Touchpoint Clinical Solutions
Touchpoint Clinical Solutions is a Publicis Touchpoint Solutions Inc center-of-excellence, designing and implementing clinical health education and medical science liaison teams. Touchpoint Clinical Solutions provides integrated, educational programs targeted to both healthcare professionals and patients. With proven leadership and years of experience, Touchpoint Clinical Solutions has a legacy of executing highly successful programs.
About Publicis Touchpoint Solutions, Inc.
Publicis Touchpoint Solutions designs and implements customized, cross-channel, healthcare sales, service, and clinical teams. From in field to inside and from promotional to clinical, Publicis Touchpoint Solutions centers-of-excellence include field sales and service, live video detailing, inside credentialed sales specialists, inside sales and service, clinical health educators, and medical science liaisons. A wide range of vital support solutions—each of which serves all of the company’s message delivery channels—includes recruiting, training, performance management, operations, data/analytics, and compliance. Publicis Touchpoint Solutions provides the human touch to precision cross-channel messaging delivered at the right time and through the right channels to achieve maximum impact. Publicis Touchpoint Solutions is a member of the Publicis Healthcare Communications Group.
About Publicis Healthcare Communications Group
Publicis Healthcare Communications Group (PHCG) is the largest health-oriented agency network in the world. A division of Publicis Groupe, PHCG manages top-tier agencies specializing in promoting innovative solutions in advertising, medical education, sales and marketing, digital, market access, and medical and scientific affairs. PHCG is dedicated to creating experiences that compel action, change lives, and amplify business outcomes. With nearly 5,000 employees, PHCG manages nearly 12 agency brands through 60 offices located in 11 countries. PHCG’s global brands are Saatchi & Saatchi Health, Publicis Life Brands, Digitas Health, Razorfish Healthware, Discovery, Medicus International, Publicis Health Media, and Publicis Touchpoint Solutions.
- Contact Information
- Betsy Lane
- SVP, Marketing & Communications
- Publicis Touchpoint Solutions, Inc
- Contact via E-mail
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