Wyndham Championship Increases Online Fans by Nearly Four Hundred Percent with Trivia Contest
Contest winner announced; receives one million Wyndham Rewards points
Parsippany, N.J. – Wyndham Worldwide (NYSE: WYN), one of the largest hospitality companies, announced today that the Wyndham Championship Facebook page increased its online fan-base by nearly four hundred percent through the recent Wyndham Championship Trivia Contest.
During the 18-week campaign, fans were encouraged to visit the Wyndham Championship Facebook page to enter the sweepstakes and answer a trivia question related to the Wyndham Championship, Wyndham Worldwide or its family of brands. Each week leading up to the tournament, one winner was randomly selected and received 25,000 Wyndham Rewards points and had their photo replace the pin flag on the course map cover photo on the Wyndham Championship Facebook page. On average, there were 10,000 page views each week and more than twenty-five thousand entries throughout the contest.
“The Wyndham Championship Trivia Contest was an interactive way to directly engage with golf fans while giving them immediate and tangible rewards through Wyndham Rewards points, while generating excitement about the Wyndham Championship,” said Alyson Johnson, senior vice president, marketing and communications, Wyndham Worldwide. “At Wyndham Worldwide, we are committed to creating great experiences for our guests and customers, and we are always looking for fun and interactive ways to engage our fans, both at the Wyndham Championship and beyond.”
On the last day of the Wyndham Championship, Johnathan Whittaker Bullard of Lake Worth, FL was randomly chosen from the 18 weekly winners to receive the grand prize of one million Wyndham Rewards Points. Bullard receives one million Wyndham Rewards points as the grand prize winner of the Wyndham Championship Trivia Contest.
About Wyndham Worldwide
One of the world’s largest hospitality companies, Wyndham Worldwide (NYSE: WYN) provides a wide range of hospitality products and services through its global portfolio of world-renowned brands. The world’s largest hotel company based on the number of properties, Wyndham Hotel Group is home to many of the world’s best-known hotel brands, with over 7,410 franchised hotels and over 635,100 hotel rooms worldwide. Wyndham Exchange & Rentals is the worldwide leader in vacation exchange and the world’s largest professionally managed vacation rentals business, providing more than 5 million leisure-bound families annually with access to over 106,000 vacation properties in 100 countries through its prominent exchange and vacation rental brands. The industry and timeshare ownership market leader, Wyndham Vacation Ownership develops, markets, and sells vacation ownership interests and provides consumer financing to owners through its network of 190 vacation ownership resorts serving approximately 915,000 owners throughout the United States, Canada, Mexico, the Caribbean, and the South Pacific. Based in Parsippany, NJ, Wyndham Worldwide employs approximately 32,500 associates globally.
For more information, please visit www.wyndhamworldwide.com.
About the Wyndham Championship
Contested annually on the Donald Ross-designed course at Sedgefield Country Club in Greensboro, N.C., the Wyndham Championship was founded in 1938 and is the seventh oldest event on the PGA TOUR. Additional tournament information is available at www.wyndhamchampionship.com or through the tournament office at (336)379-1570.
About Wyndham Rewards
Wyndham Rewards, the guest loyalty program of Wyndham Hotel Group, is the world’s largest lodging loyalty program as measured by number of participating hotels. Points can be earned and redeemed for stays at nearly 7,000 hotels throughout more than 50 countries worldwide.
In addition to free stays, members may redeem their points for hundreds of reward options, including airline travel, resort vacations, event tickets, gift certificates for leading retailers and restaurants and more. Free stays start as low as 5,500 points, while other reward options start as low as 50 points. Members may also choose to earn airline or rail miles with over 20 leading carriers. For more information, visit www.wyndhamrewards.com.
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