Univision’s Gaby Borges Named Spokesperson for KIDZ BOP 24
NEW YORK / MIAMI – Univision Communications Inc., the leading media company serving Hispanic America, and KIDZ BOP, the #1 kids’ music brand in the U.S., have teamed up to support the release of KIDZ BOP 24 on July 16. The tween sensation and Univision correspondent, Gaby Borges, is the new spokesperson for KIDZ BOP’s first-ever Spanish-language campaign. Borges stars in the new Spanish-Language KIDZ BOP 24 TV campaign, which begins airing on the Univision platforms this month. The dynamic 14-year-old singer, actor and dancer is also participating in KIDZ BOP’s annual KIDZ Star USA Talent Search as a special ambassador to encourage aspiring young Hispanic performers to audition for their chance to win an RCA Records recording contract.
“Gaby is one of the most driven young artists in the entertainment industry today and we are extremely excited that she is working with KIDZ BOP,” said Rick Alessandri, executive vice president of Enterprise Development, Univision Communications Inc. “Gaby truly exemplifies the growing community of young bilingual Hispanics who are passionate about music and entertainment, and who stay at the forefront of what’s happening in pop culture.”
Cliff Chenfeld and Craig Balsam, KIDZ BOP Co-Creators, added, “We’re thrilled to be working with Univision and Gaby Borges to help bring KIDZ BOP to Univision’s growing audience of music lovers and their families.”
In addition to the Spanish-language campaign, Borges also stars in the English-language KIDZ BOP 24 spot, which is currently airing, as well as the new KIDZ BOP music video. The release of KIDZ BOP 24 is also timed to coincide with KIDZ BOP’s annual KIDZ Star USA Talent Search, the premier talent competition for kids 15 & under. This summer, KIDZ BOP has partnered with Six Flags for the “Official KIDZ Star USA Live Audition Tour,” hitting 10 theme parks across the country. Borges will make special appearances at three Six Flags locations, including:
-Saturday, July 13 and Sunday, July 14 at Six Flags Fiesta Texas in San Antonio
-Sunday, July 21 at Six Flags Over Texas in Arlington
-Saturday, August 17 and Sunday, August 18 at Six Flags Magic Mountain in Valencia, CA
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