UK: Healthier solutions gives customers 5 star health insurance


WEBWIRE – Monday, June 24, 2013

Aviva’s individual private medical insurance, Healthier Solutions, has recently achieved a 5 Star Rating for its comprehensive level of cover. The rating has been awarded by independent financial research company Defaqto.

The maximum Defaqto 5 Star Rating follows the introduction of a range of additional benefits and enhancements for Healthier Solutions earlier this year, including a unique cancer pledge, demonstrating Aviva’s commitment to offering market leading health products that meet customers’ needs.

Defaqto is an independent financial research company specialising in ratings, comparing and analysing financial products, including insurance. Star Ratings from one to five, where 5 Stars is the highest, are awarded following analysis and comparison of products based on the features and benefits they offer. The ratings are designed to help intermediaries and customers identify, at a glance, where products sit in the market.

Nicola Graham, head of commercial and proposition development at Aviva Health, said: “This is a fantastic endorsement from an independent financial research company that Healthier Solutions is one of the most comprehensive private medical insurance products available in the market.

“We continually look to improve our health insurance products to keep up with medical advances and provide customers with improved cover and greater flexibility, while endeavouring to make private medical insurance more affordable. With the Defaqto 5 Star Rating, customers and their intermediaries can now be confident that Healthier Solutions is one of the best products available.”

Notes to editors:

Aviva provides insurance, savings and investment products to 34 million customers worldwide.

We are the UK’s largest insurer with over 14 million customers and one of Europe’s leading providers of life and general insurance. We combine strong life insurance, general insurance and asset management businesses under one powerful brand. We are committed to serving our customers well in order to build a stronger, sustainable business, which makes a positive contribution to society, and for which our people are proud to work.

We are ranked as one of the UK’s top ten most valuable brands and Aviva Plc is in the top 10% of socially responsible companies globally in the Dow Jones Sustainability World Index. In 2012 we invested £5.7m into our UK communities. One in three of our employees were involved in community investment activities which included giving nearly 30,000 hours.

Aviva is working in partnership with Railway Children through the Aviva Street to School programme to get children living or working on UK streets back into everyday life, especially education. Find out more at www.aviva.co.uk/street-to-school.

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