Podcasts for Small Business Owners Reveal Why Business Owners Should Ditch the Business Plan
VICTORIA, Australia May, 2013 – Unfortunately, many new business start-ups follow ‘so-called ‘must-do’ new business creation strategies – based firmly in the ‘old economy’, and end up failing. The processes once thought of ‘standard’ are shown wanting in the new economy causing many new businesses to beat an old path towards failure. In fact, according to the Small Business Administration, 25% of new businesses don’t reach their 2nd anniversary and more than 50% don’t survive five years. And these numbers hold true across different countries.
If new businesses were widgets made on a manufacturing line this defect rate would cause a management crises and the line would be shut down. Yet, entrepreneurs continue to start new business adhering to the same ‘traditional’ methodologies of planning which are destined to have them fail. So, if the ‘old’ methodologies don’t work, what should they do? Entrepreneurs should ditch the traditional business plan and replace it with a concept plan and a strategy for business experimentation. Why? Because most business plans are filled with baseless estimates, guesses and wishful thinking.
Cynthia Kocialski, well-known author and ‘start-up’ advisor, revealed what business owners should be doing instead when she was a special guest on the Ambitious Entrepreneur Network, which offers podcasts for entrepreneurs and small business owners free of charge. www.ambitiousentrepreneurnetwork.com/
In her podcast for new business owners, Cynthia revealed how to attract investors and why most start-ups disqualify themselves from securing funding because they don’t understand investors and they’re also not clear on what they want. She also shared the common mistakes she sees entrepreneurs make over and over again and what they should be doing instead.
The Ambitious Entrepreneur Network, which has been featured as the first in iTunes’ What’s Hot section under Business Management and Marketing, is receiving overwhelming positive feedback from its listeners for sharing unique and practical business advice through its podcasts for entrepreneurs www.ambitiousentrepreneurnetwork.com/.
Founder Annemarie Cross believes the small business podcasts are so popular because modern business owners want to stay on top of what’s going on in their industry but are time-poor and don’t have time to read multiple books. The Ambitious Entrepreneur Network is a fast and convenient way to hear from multiple business experts in the one channel and has both audio and text options for learning - meaning time poor entrepreneurs can listen on the run, or take time to digest it at their leisure.
The Ambitious Entrepreneur Network was recently listed on the Small Business Podcast Top 100 List in the 2013 Edition of Small Business Trends. To listen to some of the award-winning podcasts for small business owners and entrepreneurs including Cynthia’s advice for start-ups, visit www.ambitiousentrepreneurnetwork.com/.
- Contact Information
- Annemarie Cross
- Founder, CEO & Award-winning Podcast Host
- Entrepreneur Podcast Show
- (61) 03 9708 6930
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