General Motors Celebrates Opening Of Meijer’s First Michigan E85 Ethanol Pump As Part Of Ongoing Partnership To Make E85 Fuel More Available
WARREN, Mich. - General Motors today joined Meijer, CleanFUEL USA and State officials in celebrating the grand opening of Meijer’s first E85 ethanol fueling station in the state of Michigan. The pump is one of 20 that will be installed at Meijer gas stations across the state before the end of this year.
The pump openings are part of a collaborative partnership between GM, Meijer, CleanFUEL USA and the State of Michigan that was first announced at an event at the State Capitol last April. As part of the partnership, local GM dealers will help promote the new refueling stations when customers purchase its FlexFuel vehicles and GM will continue to focus on increasing awareness of E85 ethanol as a renewable, alternative fuel that is able to meet the demands of today’s drivers.
GM currently has more than two million FlexFuel vehicles on the road capable of using E85 ethanol fuel. The newest pump--located at 12 Mile Road and Mound in Warren--is adjacent to the GM Technical Center, the world’s largest automotive development center. GM is encouraging its employees to drive FlexFuel vehicles and use E85 ethanol fuel whenever possible.
“Michigan is home to one of the largest concentrations of GM’s E85 flexible fuel vehicles in the country, with more than 140,000 in use--many by GM company vehicle drivers working right here at the GM Technical Center,” said Elizabeth Lowery, GM vice president of environment and energy. “We’re especially pleased to join Meijer in celebrating its first E85 ethanol pump in the state and we commend Meijer on joining our efforts to make E85 ethanol available to more Michigan motorists as we continue to promote the use of E85 ethanol among consumers.”
“GM has strong ties in Warren, with our Technical Center celebrating 50 years of operation here this year,” added Jim Queen, GM vice president of global engineering. “I’m especially pleased to be part of the first E85 ethanol pump opening in this community and I am sure that many of our GM company vehicle drivers will be taking advantage of the increased availability of this fuel.”
The new E85 ethanol pump will allow more Michigan drivers to fill up with the alternative, renewable fuel. Meijer and CleanFUEL USA, the E85 fuel provider, will work to identify an additional 19 new E85 fueling locations by the end of the year.
“We are pleased to be able to provide our customers with fuel alternatives and choices that diminish our reliance on foreign fuels,” said Hank Meijer, Co-CEO and Co-Chairman of Meijer. “Meijer customers across the state, beginning here in east Michigan, will be able to select E85 ethanol when they stop in to fill up at Meijer. As the number of flex fuel vehicles on the roads increase, Meijer wants to be able to provide our customers with convenience while supporting the use of cleaner burning fuels, like ethanol.”
General Motors will continue to spend significant advertising and promotion dollars to help generate awareness of E85 FlexFuel vehicles--and where consumers can purchase E85 ethanol--with consumer marketing initiatives and dealer outreach. The effort is similar to announcements GM has already made with other state government, oil industry, ethanol producers, and retail partners in California, Illinois, Indiana, Ohio, Pennsylvania, Minnesota, South Dakota and Texas. Since May 2005, GM has announced partnerships with states and fuel providers around the country to locate, to date, over 160 new E85 ethanol fueling locations.
E85 FlexFuel vehicles can run on any combination of gasoline and/or E85, a fuel blend of 85 percent ethanol and 15 percent gasoline. E85 can contribute to energy independence because it diversifies the source of transportation fuels beyond petroleum, and it provides positive environmental benefits in the form of reduced greenhouse gas emissions.
GM is a leader in flexible-fuel vehicle production and sales. For the 2006 model year, GM offers nine E85 flexible fuel vehicles, including the Chevrolet Tahoe, GMC Yukon, Chevrolet Suburban, GMC Yukon XL, Chevrolet Silverado, GMC Sierra, Chevrolet Avalanche, Chevrolet Impala, and the Chevrolet Monte Carlo. GM also plans to add more than 400,000 E85-capable vehicles to the fleet in 2006. At the same time, worldwide production of ethanol is increasing every year, and is expected to triple by 2020.
General Motors Corp. (NYSE: GM), the world’s largest automaker, has been the global industry sales leader for 75 years. Founded in 1908, GM today employs about 327,000 people around the world. With global headquarters in Detroit, GM manufactures its cars and trucks in 33 countries. In 2005, 9.17 million GM cars and trucks were sold globally under the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, HUMMER, Opel, Pontiac, Saab, Saturn and Vauxhall. More information on GM can be found at www.gm.com.
About CleanFUEL USA:
Founded in 1993, CleanFUEL USA is based in Georgetown, Texas and is recognized as the leading global manufacturer of certified and approved alternative fuel dispensing equipment for both propane and E85. CleanFUEL USA provides comprehensive alternative motor fuel programs for fleet managers throughout the world.
About Meijer, Inc.:
Based in Walker, Mich., Meijer is a family-owned and operated company operating supercenters throughout the Midwest. Meijer operates more than 175 stores in Michigan, Ohio, Indiana, Illinois and Kentucky. For more information, visit www.meijer.com.
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