Hoss Intropia in the city of the stars
After opening in Bloomingdales Miami, New York and Washington, the Spanish womenswear brand hits Los Angeles and San Diego.
As it reaches its first anniversary, the partnership between Hoss Intropia and Bloomingdales is on a roll. The Spanish womenswear brand, which entered the multi-brand channel in the US seven years ago, has been given a big boost in its American growth strategy, with an agreement which will see it opening its own PoS in branches of Bloomingdales.
Hoss Intropia has been operating in Miami since November 2011 and in New York’s Soho and Washington since March 2012. In October, it arrived in South Coast Plaza, Los Angeles, California’s biggest branch and the third largest in the country, and then in Fashion Valley in San Diego. Next stop is the Aventura Mall in Florida.
With an approximate area of 50 square metres, the studied décor of every Hoss Intropia PoS in Bloomingdale stores reflects the brand universe and its bohemian, elegant philosophy. An evocative choice of furniture, delicate fabrics, decorative detail and original ornamental mouldings all make for a warm and welcoming atmosphere.
Created in 1994, it currently operates in 48 countries with more than 1,500 points of sale, including its own in Spain (19), London (3) and Rome, franchise-run PoS in Qatar, Kuwait, Saudi Arabia and Portugal, plus a select network of multi-brand shops and department stores.
New Hoss Intropia PoS in Bloomingdales:
South Coast Plaza
3333 Bristol Street
Costa Mesa, CA 92626
7007 Friars Rd
San Diego, CA 92108-1152
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