UGG® Australia Debuts Loungewear for Holiday 2012
(New York, NY) – UGG® Australia is thrilled to introduce a new loungewear category for men and women. The collection incorporates the ultimate in UGG luxurious comfort with ultra-soft materials and unique double knit fabrics that are ideal for the gift giving season. A natural extension from a brand famous for making products that feel like nothing else, UGG loungewear embodies the DNA of the brand giving consumers the perfect blend of comfort and style.
The UGG Australia Loungewear Collection will be available beginning in October 2012 with prices ranging from $65 -$145. The line will be sold exclusively at domestic UGG Australia concept stores, www.uggaustralia.com and Nordstrom.
Three women’s styles will be available in Navy, Stout and Cream. All styles feature durable double-knit that bonds two butter-soft materials: a jersey exterior and plush poly interior crafted from ultra-fine fibers.
• Duffield – Features side pockets, sash belt, shawl collar and asymmetric hem create a women’s robe that wraps the body in soft splendor
• Benson –Shawl hood, hip pockets, and logo hardware finish a women’s warm-up jacket fusing a snuggly feel and flattering fit
• Collins - Draw-cord/elastic waist, logo hardware, and straight-leg silhouette finish a women’s warm-up pant fusing a snuggly feel and flattering fit
Three men’s styles will be available in Black, Stout and Charcoal. All styles feature durable double-knit that bonds two butter-soft materials: a jersey exterior and plush poly interior crafted from ultra-fine fibers.
• Brunswick – Patch pockets, sash belt, and shawl hood create a men’s robe that combines warmth with breathability
• Bownes – Draw-cord hood, welt hip pockets, and logo hardware complete a men’s warm-up jacket combining breathability with the coziness of UGG®
• Colton – Draw-cord/elastic waist, hip pockets, logo hardware, and straight-leg silhouette complete a men’s warm-up pant combining breathability with the coziness of UGG®
UGG® Australia has built a reputation on luxury and comfort by using only the finest materials in the world, employing the highest standards of craftsmanship and delivering new and innovative styles, well beyond the original sheepskin boots. UGG Australia is a global premium lifestyle brand that offers footwear, apparel, outerwear, accessories, small leather goods and handbags.
UGG Australia stores offer the ultimate brand experience with over 30 locations worldwide, including New York, Chicago, San Francisco, Los Angeles, Miami, London, Tokyo, Shanghai, Beijing and Moscow. More opportunity for immersion in the UGG experience continues with new concept stores opening in Paris, San Diego, NYC, and London before Christmas.
Deckers Outdoor Corporation is a premiere lifestyle marketer that builds niche brands into global market leaders by designing and making innovative, functional and fashion-oriented footwear developed for both high performance outdoor activities and everyday casual lifestyle use. UGG® Australia, Teva®, Sanuk®, Tsubo®, Ahnu® and MOZO® are registered trademarks of Deckers Outdoor Corporation. For more information, visit www.deckers.com
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