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Cameron’s Coffee Launches New Technology, Single Serve Coffee Line


WEBWIRE

MINNEAPOLIS, September 12, 2012 - Cameron’s Coffee announced the launch of their new single serve specialty coffee line. These products will be available in stores in the next four weeks. The company is introducing seven single serve items and will be producing private brand items as well. These products will be sold nationally.
This product launch is the result of in depth research on the single serve category. Consumer research shows there are three key challenges regarding current single serve product offerings:

  1. Taste of many single serve coffees is unacceptable.
  2. Landfill waste from k-cups is very concerning to consumers.
  3. Current product offerings on grocery store shelves are very expensive.


Company president, Bill Kirkpatrick states “we have addressed all three consumer concerns. This new technology allows us to offer coffee that is more full flavored, priced more aggressively and with biodegradable packaging options in the future.”

These new single serve pods can be used in Keurig and many other leading coffee makers. This new technology pod uses a filter base thus brews coffee quality more consistent with the preferred “drip” coffee maker. There are only two companies in the US that currently possess this technology.
 
ABOUT CAMERON’S COFFEE
Cameron’s Coffee is a Twin Cities based coffee producer dealing in only true specialty coffee. Cameron’s recently completed the construction and fitting of a state of the art coffee roasting facility in Shakopee, MN. This facility is one of the most “green” coffee roasting plants in the world. Sales focus for the company is on the retail grocery, club store and mass merchandiser class of trade. Cameron’s was founded 1978 in Hayward, WI by James Cameron.



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