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Management Expert Unveils Secrets of Sustainable Business Success


SYDNEY, Australia July, 2012 – The aim of every business owner is sustainable success. The ideal customer is one that isn’t hard to work with and keeps coming back time and time again. While nothing is ideal, there are secrets to developing a valuable and sustainable customer base and encouraging each customer to return.

The secret, according to a leading organisational psychologist and change management expert, is combining Strategy with Action to achieve Success. This three-faceted approach to achieving organisational goals is the brainchild of Geraldine Mockler, originally from the UK. Mockler’s significant experience in managerial roles since 1983 and especially in the management of large, successful companies such as McDonalds and BHP, has led her to develop what she now calls the SAS Approach to business success.

“SAS Your Business is an approach designed to ensure that the organisation is able to achieve the success it is looking for on a sustainable and long-term basis,” says Geraldine. “It costs a lot more to find a new customer than to retain an existing one, so it is important businesses know how to keep their customers happy and coming back.”

The SAS Your Business approach, a result of over 20 years of consulting with major organisations across the globe, focusses on implementing behavioural change in order to improve business performance. And it comes with a guarantee – Geraldine is so certain the approach works that if clients don’t see the value after implementing the changes, they don’t pay.

SAS Your Business works with each business to ensure the approach fits their needs, whether they have 5 or 5,000 people in their organisation. Describing their approach to management and strategy, Geraldine clarifies, “our use of the word Strategy has its origins in ancient Greek –  the skill of leading a group of people in the same direction.”

SAS Your Business offers management tools to business owners that are necessary in order to move their business towards that much-yearned for success and recognition. Learn more about SAS Your Business and how they can help obtain sustainable business success at


 Organisational success
 Strategy for success
 Sustainable results
 Sustainable success
 Sustainable customer base

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