Albuquerque Website Design Video Released By Maverick Web Marketing
Albuquerque Website Design Video by Maverick Web Marketing teaches local businesses some of the basics of turning their website into a marketing tool. “Having a website is not enough you must have a marketing site that is working for you.”
Albuquerque, NM - Maverick Web Marketing, releases critical information to business owners on the differences between a plain website and a marketing website. According to Maverick most business owners are making a huge mistake with their websites and could take a couple simple steps to increase revenue exponentially.
In a recent YouTube video Mike LeMoine one of the owners of Maverick Web Marketing described simple steps that businesses need to follow to turn their website into a marketing tool.
“The first thing businesses need to do is put their local phone number in big, easy to read font on the top right corner of their header.” LeMoine says.
This will lead to gaining the viewers trust by recognizing they are local. It’s a big factor in the viewers’ familiarity and comfort levels with a business.
Next, businesses must have a short video on their homepage. This video needs to show who you are, what you do, why they should listen to you, and what you can offer them.
This will help them get to know you, like you, and trust you, before they ever even make contact with you. It’s an extremely important step in transitioning from a regular website to a marketing website.
Third, you simply must have a lead capture mechanism to collect names and email addresses of your visitors. This includes a very clear Call to Action which is visible to your viewers.
It’s human nature to want to please, so if you ask your viewers to do something, they’ll do it, but if you don’t ask them to give their contact information you’re missing out on a huge follow-up opportunity.
Lastly you need to get rid of a ton of content from the homepage. “It’s believed that you need to take away half of your text, then half again,” he said, when asked about how much to remove.
“The human brain is lazy, it likes to scan, not read. If you have too much text in there, the brain gets bored and chooses to go back instead of staying on your page reading. It’s far better to have a simple, easy to scan site with bullet-points and highlighting. We like to have 3 different boxes on our home page so the brain will scan easily and and process the options easier.”
LeMoine say’s Albuquerque Website Design has to include the tools to turn a website into a marketing site. Local businesses simply can not afford to not take every opportunity to gain business from the web.
To stay up to date on the latest local business online marketing tactics you can connect with Maverick on their website www.MaverickWebMarketing.com
- Contact Information
- Mike LeMoine
- Director Of Innovative Thought
- Maverick Web Marketing
- (1) (505) 792-6603
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