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AuntMinnie.com Launches Orthopedic Imaging Digital Community with Orex Support


WEBWIRE

TUCSON, AZ -- February 25, 2005 -- AuntMinnie.com(TM), one of the fastest-growing online resources for radiology professionals worldwide, has announced the launch of its new Orthopedic Imaging Digital Community. This new special section on AuntMinnie.com delivers customized, targeted content on musculoskeletal and orthopedic imaging via the AuntMinnie.com Web site.

The new Orthopedic Imaging Digital Community has been made possible through the sponsorship of Orex, an industry leader in selling distributed computed radiography systems to locations where low-cost, high-quality digital x-ray technology is required. Visitors can reach the new Orthopedic Imaging Digital Community through a link on the AuntMinnie.com Web page, or directly at http://orthopedic.auntminnie.com.

AuntMinnie.com is launching the new Digital Community with daily coverage from this week’s American Academy of Orthopaedic Surgeons (AAOS) annual meeting in Washington, DC.

The orthopedics market is growing at a rapid rate and is increasingly adopting medical imaging technology to help diagnose musculoskeletal problems at an earlier stage. Orthopedic care currently represents 10% of all healthcare expenditures and 40% of all emergency room visits. Combined with arthritis, orthopedic-related ailments are the largest category of chronic conditions that are treated in the U.S. Analysts expect this market to maintain a steady growth rate of 10%-14%.

AuntMinnie.com is the best source of news and information for the medical imaging industry,” said Hillel Bachrach, President and CEO of Orex. “Orex is pleased to partner with AuntMinnie.com to provide this valuable resource for orthopedic healthcare professionals who rely on orthopedic imaging technology to help their patients on a daily basis.”

Ashok Shah, General Manager of AuntMinnie.com, stated, “We are delighted to have Orex as the exclusive sponsor of the new Orthopedic Imaging Digital Community. We believe that this alliance will allow us to meet the growing need for information about orthopedic imaging from AuntMinnie members regarding this important and rapidly growing market.”

About Orex

Orex is a developer of advanced computed radiography technology. The company is headquartered in Yokneam, Israel, with U.S. headquarters in Auburndale, MA. For more information about Orex, visit their Web site at www.orex-cr.com.

About AuntMinnie.com

AuntMinnie.com is the premier online information, transaction, and education site for all individuals affiliated with the diagnostic imaging market. Rich in timely, original content and customer-centered products and services, AuntMinnie.com is designed to enhance the professional lives of its members through interaction, participation, exchange, and commerce. AuntMinnie.com is owned by IMV, Ltd. Additional information on AuntMinnie.com is available at www.auntminnie.com.



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