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Bupa reveals only half of Brits visit the dentist

Bupa has revealed that while most Brits believe nice teeth are the key to success, only half visit the dentist regularly.


Bupa has revealed that more than half of Brits believe that the quality of a personís teeth has a major impact on a personís career or romantic life, yet only half of UK residents visit the dentist regularly.

Bupaís research found that three in five people (63 per cent) believe having bad teeth can prevent someone from finding a partner while over half (52%) believe having nice teeth can help someone get a better job. Almost half (46%) of respondents believe having nice teeth can help a person to make more friends

However, only half of the people polled (53 per cent) attend a regular dental examination and one in seven (14 per cent) has not used any dental services in the last four years, with four per cent having never visited the dentist at all.

Despite the trend for American-style perfectly straight, sparkling white teeth, a British smile was voted the most popular in the poll, with Kate Middletonís natural smile trouncing the competition and being voted the nationís favourite.

Not only does the nation think that having a nice smile is important, it seems that many people would do an awful lot to get one, with one in seven (14 per cent) saying that they would give up having sex for a whole year if it meant they could get perfect teeth. Similarly, one in five (22%) would forgo booze for a year if they could have a spectacular smile

Brian Franks, Clinical Director, Dentistry, Bupa Health and Wellbeing said: ďBeing happy with your teeth can have a big impact on your confidence and this can affect your work and relationships. So itís surprising that so many people donít go for regular dental examinations. Even people who are currently happy with their teeth should pay attention to their dental health, as problems can happen at any time and get worse if not treated. For example, gum disease is very common, affecting more than half of adults. If left untreated for a long time it can lead to tooth loss. But the good news is that in its early stage it is completely reversible so itís vital to visit your dentist regularly so they can spot any potential problems early and help prevent them getting worse.Ē

More than one in three people said that the expense is the main reason for not visiting the dentist regularly. Although three in ten people have landed themselves in debt or had to make sacrifices in order to cover unexpected dental bills, only one in ten people have dental insurance or a dental cash plan.

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About Bupa
Bupaís purpose is to help people live longer, healthier, happier lives.†

A leading international healthcare group, Bupa offers personal and company health insurance, runs care homes for older people and hospitals, and provides workplace health services, health assessments and chronic disease management services, including health coaching and home healthcare.

With no shareholders, Bupa invests its profits to provide more and better healthcare, and fulfil its purpose.†Bupa is committed to making quality, patient-centred, affordable healthcare more accessible in the areas of wellness, chronic disease management and ageing.

Employing more than 52,000 people, Bupa has operations around the world, principally in the UK, Australia, Spain, New Zealand and the USA, as well as Hong Kong, Thailand, Saudi Arabia, India, China and across Latin America.†

For more information, visit

PR Contact:
Sarah Andrews
Freud Communications
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+44 (0)20 3003 6587


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