New Bendigo business marketing tips using social media

Social media seems to be the buzzword for many in 2012 but can Bendigo businesses really make money or find new customers using social media as part of their marketing campaign? This seems to be the question on many local Bendigo business owners and managers minds. Local marketing company, Hall of Fame Marketing has recently released an article targeting the pros and cons of using social media for local Bendigo businesses.
 
“It’s all about providing value to a select community that gives them a reason to keep coming back or separate your Bendigo business from the crowd, instead of just trying to sell, sell, sell,” says Sandy Hall, Managing Director of Hall of Fame Marketing. Being active online and within your niche communities is also paramount according to Sandy’s article.
 
The article touches on the various channels such as YouTube, Twitter and Facebook as tools and options for Bendigo businesses to utilize. In short, it emphasizes putting the social back into social media, a viable marketing option for local Bendigo businesses.
 
Sandy also warns of the threat of alienating followers or fans if you stray from providing value and content relevant to your audience by prioritizing your own sales message or adverts. Most people know when they are being sold to and very few will tolerate it on social media.
 
While few Bendigo businesses are using social media effectively, the article provides valuable insight into how to better engage with online, social media communities to promote and sell products or services online. These marketing tips alone can help a Bendigo business, of any size, increase sales by expanding their market, customer base, find new business and encourage repeat sales.
 
More about Hall of Fame Marketing
 
Hall of Fame Marketing Bendigo is a marketing and advertising consultancy firm servicing the communication needs of small to medium sized businesses in Bendigo and Central Victoria. Services include Corporate Image Development, Brand Management, Media Production/Placement for TV/Radio/Press/Outdoor, Website Development & Management, Social Media & SEO, Ecommerce, Public Relations as well as Newsletters & Promotions.

Contact Information

Sandy Hall

Managing Director

Hall of Fame Marketing

Contact via E-mail