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onefinestay unveils its 300th stylish London home

London based onefinestay celebrates its 300th member’s distinctive and upscale home in central London.


Start-up company onefinestay celebrates its 300th member’s distinctive and upscale home in central London. Following the company’s launch in May 2010, the service has grown from just 6 members to more than 300 today, supported by a full time team of over 60 staff. The Index Ventures backed start-up has doubled its number of homes available in under six months, from 150 in October 2011.

Greg Marsh, onefinestay’s CEO and co-founder, says “This is a period of rapid growth for us. The company’s success has proven that people with beautiful homes are keen to have guests to stay in them while they’re away. Reaching this milestone of 300 homes is a great achievement for the onefinestay team, adding further anticipation around our international launch announcement later this year.”

onefinestay redefines the experience of visiting London: live like a local by staying in a distinctive home while the owner is out of town, with a service which offers all the convenience and comfort of a hotel. Guests enjoy luxury amenities like 5* hotel linens and toiletries from The White Company as standard. Every guest is also lent an iPhone for the duration of their stay which is filled with local tips and helpful videos recorded by the home’s owner, and from which they can make free local calls. Members benefit by earning an income from a house or flat which would otherwise sit vacant, without the risk or hassle associated with alternatives like vacation rentals or short term letting. 

There are now 300 homes to choose from, at prices which range from £150 a night for a comfortable one bedroom apartment in Marylebone W1, to over £1,000 a night for a grand townhouse in South Kensington. Other stylish options available through onefinestay include a historic stay in St. Pancras Chambers, a four bedroom family home in Hampstead, a bachelor pad in trendy Shoreditch and a palatial home in luxurious Knightsbridge. This service suits everyone - from regular business travellers to London, couples seeking a more authentic experience, and families with children looking for the comforts of a real home.

onefinestay’s early success was spotted by leading European venture capital firm Index Ventures which led a $3.7m funding round. Other angel investors include Brent Hoberman, co-founder & CEO of Lastminute .com, Andy Phillipps, co-founder of ActiveHotels, and other leading figures from the travel and hospitality community. 


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