Deliver Your News to the World Reveals How to Write an Article that Attracts a Reader’s Attention

An article marketing strategy was today released by Steve Shaw, the owner of the popular article submission service,, giving tips on how to write an article that people will want to read.


(Monday, March 12, 2012) York, UK - “It is one thing to write an article, but it is entirely another to submit articles that people actually want to read!” states Steve Shaw on his blog about article marketing.

Shaw, owner of the popular article distribution service reminds readers that it is imperative to look at article submissions from the perspective that there are actual living people reading the articles, rather than just search engines.  

He says that the title is the very first line of contact with a potential reader. If it is not effective, then a reader will pass the article by, having no idea of what treasures might be missed.

Steve Shaw gives guidelines for creating an effective title which will give information to readers so they can decide if the article will meet their needs. Shaw says that the title should catch the reader’s eye and be more than just one or two words.

The owner of also states that when writing an article, it is a good idea to imagine a real person reading it. Authors should write their articles in such a way that a person who is in this particular niche will be intrigued and helped.

Shaw also says that it’s a great tactic to choose a topic that addresses a common problem experienced by the target market. People who have problems are extra motivated to find a solution and are looking for content to help them address their problem.

The best articles provide solid, helpful information, so each article should clearly state what steps to take, what tips to try, and what to do after reading the article.

Steve Shaw shares a secret about article marketing success--pay attention to the way the article is formatted. He says that “Since people who are reading content on the internet are in a hurry, it helps to ensure that the key points can be seen in a quick glance”.

In order to find a new approach to article writing, read this marketing strategy in full at


 article writing tips
 article submitter
 article submission
 article distribution
 submit article

This news content may be integrated into any legitimate news gathering and publishing effort. Linking is permitted.

News Release Distribution and Press Release Distribution Services Provided by WebWire.