The Snugg Prepares New Product Lines to Herald the Beginning of 2012

The Snugg, the international, best-selling iPad and tablet case manufacturer, has this week implemented a marketing campaign for their latest product lines.
 
In line with announcements from popular tablet and e-reader manufacturers such as Samsung and Amazon, The Snugg has developed an array of new cases to fit some of the latest devices as well as devices to come.
 
The Snugg’s Managing Director Mr Richard Mercer states:
 
“In the UK, we’re looking ahead. Since we operate in the US as well, we often get experience in dealing with new tablets and devices before they’re released in the UK. As a result, we can refine our products and back those tablets which we have already seen perform well. We will be releasing a case for the Samsung Galaxy Tab 10.1 and 8.9, one for the Amazon Kindle 4 and we have also released the Ollo Clip camera lens for iPhone 4 and 4S”
 
Despite the on-going legal battle between Apple and Samsung, Samsung have already begun distributing their Galaxy Tab 10.1 via the Carphone Warehouse, whilst their 8.9 Tab will not be released until 2012. Amazon has been selling more than a million Kindle 4 devices a week this holiday season and their sales continue to surge, which has created a huge opportunity for case manufacturers.
 
“We know that there will be millions of Kindle 4 devices out there that will need a case in to the New Year. Given the success of our existing Kindle Keyboard Case, and the success of our Kindle Fire Case in the USA, we knew that we could leverage our existing manufacturing facilities to create a quality case to fit the new, smaller addition to the Kindle family” adds states Mr Mercer.
 
The Snugg’s Kindle Fire Cases sold out within the first hour of appearing on Amazon and sales have continued to grow week-on-week since the Kindle Fire’s launch. They hope to achieve the same feat here in the UK with their Kindle 4 Case.
 
“As you might expect, we have to move quickly when a new tablet or e-reader comes to market. If someone purchases one on the release date and they then go looking for a case, we need to be there… Otherwise the competition has an opportunity. During this time, we need to decide which new models will be profitable to support and we then have to design, manufacture and ship the cases in preparation for general sale. Fortunately for us, our brand reputation for build quality and design has given us an edge, where people choose to upgrade from an older tablet, they come back to us for a second case” states Mr Mercer.
 
You can expect to see these latest additions to appear in their on-line store and on Amazon on the 1st of January. To help those who receive a Kindle 4 or Tablet this Christmas, they will be launching a Boxing Day sale where users can gain 10% off their best-selling iPad 2 Case and all other tablet cases on the day.

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About TheSnugg:
TheSnugg has been offering its customers the opportunity to safeguard their technological assets with stylish, quality cases since their formation in 2010. Based in Bolton, the company operates internationally across Europe, Australia, New Zealand, China and the US, becoming a best-seller in five territories.
 
For further information contact:
Email: help@TheSnugg.com
Website: www.TheSnugg.com
 
 

Contact Information

Richard Mercer

Managing Director

The Snugg

(44) +44 (0) 1204 544 967

help@thesnugg.com