The Harley Medical Group crown their ‘Find the Face of 2012’ winners
In September, the UK’s leading cosmetic surgery and non-surgical solutions company, The Harley Medical Group, launched a social media campaign to “Find the Face” to front its 2012 advertising campaign.
In September, the UK’s leading cosmetic surgery and non-surgical solutions company, The Harley Medical Group, launched a social media campaign to “Find the Face” to front its 2012 advertising campaign. This is the first time ever that the Group has taken to Facebook and asked the British public to submit suggestions of why they should be chosen to feature in the new adverts.
The Harley Medical Group has 31 clinics across the UK and Ireland, and having treated over 500,000 patients in its 28 year history celebrates its patients’ new found confidence through a variety of marketing activities.
The Facebook campaign, which ended on 31st October announced the winners to be, Jamie-Lee Williams and Trevor Ventour. The winning pair have received a £1,000 cash prize each, as well as the opportunity to be featured in The Harley Medical Group’s TV and print adverts.
Louise Braham, Marketing Director at The Harley Medical Group, says: “The ‘Find the Face of’ competition is a fantastic way of finding real men and women who have discovered their inner confidence. Launching the competition on Facebook meant there could be a wider scope of people who could apply and join in. As Facebook connects 29.9 million people in the UK, it was a great way to ensure full visibility and inspire people to have the confidence to look and feel great.”
Winner, Jamie-Lee Williams aged 25 from Ostwestry in North Wales, previously underwent a Breast Enlargement procedure. Jamie-Lee says, “I have travelled the world taking part in many beauty pageants. I have always naturally been an extrovert, but was always self-conscious of my breasts. After having my procedure I felt I was able to go on and actually win my beauty pageants.”
Northampton winner Trevor Ventour aged 26 has previously had Rhinoplasty – the medical term for nose reshaping surgery. Trevor says, “I suffered from low self-esteem due to the look and shape of my nose – it resulted in shying away from cameras and constantly feeling insecure. After surgery I feel infinitely more confident and have never looked back.”
You can now follow The Harley Medical Group on Facebook at: www.facebook.com/theharleymedicalgroup
And on YouTube - http://www.youtube.com/harleymedicalgroup
NOTES TO EDITORS:
The Harley Medical Group is the UK and Ireland’s largest cosmetic surgery provider, performing more procedures and with more clinics than any other cosmetic surgery group. It has been established since 1983 and is one of the most highly regarded Cosmetic Surgery Groups operating in the UK. It has treated over 500,000 patients to date.
The Harley Medical Group works tirelessly to maintain the highest standards in the industry for the benefits all cosmetic surgery and non-surgical patients. We are currently at the forefront of the campaign to ensure that the Government continues to regulate the use of certain laser types used in cosmetic surgery and non-surgical treatments so that patients are protected from rogue practitioners.
In 2004, The Harley Medical Group’s Chairman Mel Braham, at the request of the Department of Health became a member of the department’s Steering Committee, set up to oversee the introduction of new regulations covering the entire Cosmetic Surgery sector. All of The Harley Medical Group’s clinics are registered with the Care Quality Commission. There are now 31 clinics in the UK and Ireland: London (Harley Street, Wimbledon, The City, Chiswick, Finchley & Watford), Marlow, Birmingham, Leeds, Brighton, Bristol, Manchester, Newcastle, Chester, Nottingham, Southampton, Cardiff, Chelmsford, Dublin, Northampton, Cambridge, Maidstone, Belfast, Reading, Sheffield, Liverpool, Bromley, Glasgow, Cheltenham, Leicester and Guildford.
The Harley Medical Group is renowned for introducing and pioneering most new surgical and non-surgical techniques to the UK and Irish markets. All new treatments and techniques are first thoroughly researched and tested before they are submitted for approval by the Group’s Medical Advisory Board.
Imogen Fry or Monique Cockerill
Rain Communications UK - 020 7828 0118 or
 Figure taken from data gathered via the Facebook advertising tool on www.guardian.co.uk
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