Website Redesign by Bird and Co Creative Increases Enquiries by 31%

The Key Assets Fostering website has produced a 31% increase in enquiries since being redeveloped by web design company Bird and Co Creative.  Key Assets is a leading foster care agency. They are a non-government organisation focused on providing specialist foster care placements for children. The new Key Assets Fostering website was required to share information about fostering and gain new enquiries from prospective foster carers.

The website redevelopment was carried out by Bird and Co, a web design company with expertise in graphic design and web development. The new website has been designed so that it is both user friendly and SEO friendly. Users can easily navigate to their appropriate geographical region, where they can find informative pages relating to all aspects of fostering as well as a range of case studies. The site navigation and content is built with SEO in mind. Search engines are able to crawl and index web pages and establish the subject matter of each page, helping the site to be highly positioned in relevant search results.

Notable improvements have already been reported on the site’s analytics. When comparing the number of unique visitors for the month prior and the month post the launch of the redesigned website, an increase of 20% can be seen. Likewise, the number of enquiries made by prospective carers followed suit with an increase of 31%. Other improvements include increased page views by 48%, increased time on site and a decrease in bounce rate.

Kevin Smith, Online Marketing Manager for Core Assets (parent company of Key Assets Fostering) comments “Having already seen a significant increase in enquiries since the launch of the redesigned website, we are confident that we will see a high return on our investment. Bird and Co has been a great team to work with and have been able to accurately realize the vision that we had for this website.”

Similarly, other organisations which have had their website redesigned by Bird and Co have also seen improvement in search engine rankings and website traffic. These include Jonjo O’Neill, RB Design and Display, 360 diversity and Outcomes UK.

About Bird and Co Creative
Bird and Co Creative are a digital agency providing local web design in Worcestershire, as well as servicing numerous international clients across the globe. They have in-house web development and graphic design teams and expertise in SEO. Their portfolio includes ecommerce web design and CMS web design. For more information and to view their portfolio visit - http://www.birdandcocreative.co.uk.

Contact Information

Paul Ajao

Online Marketing Manager

Bird and Co Creative

Contact via E-mail