Silicone Valley Marketing Director Enters the Sports Information Industry - Joins Pregame.com
LAS VEGAS, NV – February 16, 2005 – The maturation of the sports information industry continues with the addition of Jocelyn Saurini to the Pregame.com team. Saurini brings an impressive Silicone Valley corporate marketing pedigree to her new role as Director of Marketing Communications. Pregame.com is the parent site of FreePicksByEmail.com – the largest daily sports betting email on the Internet. Saurini will focus upon expanding Pregame’s external marketing campaigns and driving future product development.
Pregame President and CEO R.J. Bell said, “We’re ultra excited to add Jocelyn and her decade of online and offline marketing experience to the team. With booming growth happening in our industry, the Pregame team believes it’s of the utmost importance to further strengthen our marketing presence, not just within the industry but in outside avenues as well. Jocelyn’s proven corporate approach will aid us in doing just that”
Saurini said, “I’m really looking forward to applying some more traditional, corporate marketing techniques to expand Pregame’s market share and customer offerings. FreePicksByEmail is a one-of-a-kind product, but it’s only the first step. We are partnering with all the right brands, including Bodog. This is such an exciting industry to work in right now - the growth explosion of sports wagering and sports information is similar to what I saw happen with search and web technologies in the mid nineties.”
Chris Costigan of Sports911 said, “Companies who fail to apply 21st Century tactics will be left in the dust by savvy marketing competition. Pregame is leading the way in the sports information market space with the impressive addition of Ms. Saurini.”
Saurini has an extensive history with both membership-based and product-based online properties, with two years of mercenary consulting for some of Silicone Valley’s most well-known brands. She founded, owned, and sold her own internet company in the late-nineties. Most recently, Ms. Saurini has managed the launch of a homeland protection product in both its online and offline promotion and pricing strategy.
Saurini, 30, is a summa cum laude graduate of Indiana University. When not locked in front of a pay-per-click campaign, Ms. Saurini can be found contributing columns to a number of boxing sites and preparing for the 2005 Salt Lake City marathon.
Pregame.com is where players get ready, allowing them to bet with confidence. Pregame provides football, basketball, and baseball information worth betting on, including premium picks and sportsbook expertise, backed by customer service you can trust. FreePicksByEmail.com delivers help from famous handicappers each gameday.
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