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Expert Launches Targeted SEO Bids to Allay Local Businesses’ Fears on Going Online


WEBWIRE

London, UK – Internet marketing professional and Lead Generating Websites CEO Robert Keating has expressed confidence in getting local businesses to step up and bring their services online despite common reservations these merchants have toward the relatively new marketing channel.  

Over the years of working with businesses, he has developed a solid strategy for leveraging online businesses to maximize lead generation and provide services intended to ease local businesses into the web business environment.

Keating’s Lead Generating Websites platform specializes in all-in, worry-free services for getting existing websites to turn in more sales through attracting highly targeted prospects or “hot leads.” This, he says, is achieved through systematically driving more traffic to clients’ websites.

His system sets three-month active cycles for getting local business websites to significantly gain online currency and competitive edge, with the number of cycles needed determined by how competitive the chosen niche is. The campaign plan is laid out in three crucial stages: research, implementation and optimisation.

“Most of our local businesses have, at some point, already ventured into the internet scene – although they may have gotten little to nothing out of such ventures. And there really is no one to blame for that,” Keating says, adding “Local businesses do not need web design, they need marketing!”

Despite all the major changes the internet has brought to the world of business and marketing, local businesses have generally remained lukewarm in embracing it as a more viable marketing platform. Those who have opted to stay out of the web believe that either their services have little to do with the online community, or that getting the business online will take too much time and effort.

Google’s own recent reports in AU, UK and the Asia Pacific business regions have invariably indicated about half of the local businesses are still either making the transition or have yet to start getting their businesses online.

“I think local businesses are, understandably, still more open to traditional marketing and ‘tried and tested’ ways of doing business – perhaps, as a way of following through on traditional methods of family-run businesses or by force of habit,” Keating further observes.

He vows to effectively address these misgivings by getting them to realise and understand the many positive benefits that starting an online venture can usher in.

Keating remains positive that he can get local businesses to join the online community through his LeadGeneratingWebsites.co.uk custom web design service platform, citing that “Once introduced to my SEO system, not only will they come to understand why their previous attempts fell short, they will also appreciate and have full confidence in (my) system’s capacity to deliver.”



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