Introducing HDDEO.com—New from Lubrizol

News and Knowledge for the Heavy Duty Diesel Engine Oil Marketplace

CLEVELAND, The Lubrizol Corporation (NYSE:LZ) announces the launch of HDDEO.com, a new website focused on heavy duty diesel engine oils and dedicated to providing comprehensive information on areas of interest to original equipment manufacturers (OEMs), oil marketers and fleet operators. Lubrizol designed HDDEO.com to encompass a full range of topics including market drivers, key specifications and regulatory requirements related to emissions and fuel economy requirements.

According to Jim Puckace, global marketing manager, engine oils, HDDEO.com provides a valuable forum for the industry. “A substantial portion of the new site will be dedicated to issues and solutions,” he says. “As the industry leader in this marketplace, we welcome the opportunity to offer our customers, OEMs and other interested parties the advantage of Lubrizol’s experience and decades of industry knowledge.“

The company expects that HDDEO.com will evolve, offering new options for users. Frequent updates will ensure that the site will continue to be a valuable industry resource. Visitors to http://www.hddeo.com/, can register for news alerts and industry information.

About The Lubrizol Corporation

The Lubrizol Corporation (NYSE: LZ) is an innovative specialty chemical company that produces and supplies technologies to customers in the global transportation, industrial and consumer markets. These technologies include lubricant additives for engine oils, other transportation-related fluids and industrial lubricants, as well as fuel additives for gasoline and diesel fuel. In addition, Lubrizol makes ingredients and additives for personal care products and pharmaceuticals; specialty materials, including plastics technology and performance coatings in the form of specialty resins and additives. Lubrizol’s industry-leading technologies in additives, ingredients and compounds enhance the quality, performance and value of customers’ products, while reducing their environmental impact.

With headquarters in Wickliffe, Ohio, The Lubrizol Corporation owns and operates manufacturing facilities in 17 countries, as well as sales and technical offices around the world. Founded in 1928, Lubrizol has approximately 7,000 employees worldwide. Revenues for 2010 were $5.4 billion. For more information, visit http://www.lubrizol.com/.