TomTom Extends Agreement with Mappy Delivering Accurate Maps and Traffic Products
Amsterdam – TomTom today announces a multiyear agreement with Mappy, a key player in the European market for location-based services. Under the partnership, TomTom will provide accurate, high quality maps and dynamic traffic information to power Mappy’s online mapping portal.
By leveraging TomTom’s Enterprise Traffic product, Mappy users will have access to the most precise, comprehensive and up-to-date traffic information for highways, major roads and secondary roads in 13 countries. When combined with Speed Profiles, providing the most precise and extensive historical traffic information, Mappy can offer its customers the best mapping and routing experiences via their online web portal www.mappy.com.
Maarten van Gool, Managing Director of TomTom Licensing: “TomTom has worked with Mappy for several years, supporting mapping & routing application developments on their online web portal. This extended agreement enables TomTom to further strengthen its position in the LBS market by offering our accurate maps and dynamic traffic products to Mappy’s customers for safer, more efficient and more reliable driving.”
“With TomTom we have built up a solid partnership in our market. Their fresh maps and innovative content are the foundation of our display and routing products. The use of real time traffic in our future traffic applications will enable us to offer our customers the best mapping & routing experience,” says Valérie Papaud, Chief Executive Officer at Mappy.
Founded in 1991, TomTom (AEX:TOM2) is the world’s leading supplier of in-car location and navigation products and services focused on providing all customers with the world’s best navigation experience. Headquartered in Amsterdam, TomTom has over 3,500 employees and sells its products in over 40 countries.
TomTom Licensing is the division of TomTom dedicated to delivering relevant, fresh and high quality digital maps, and dynamic content, to a wide range of business customers. Our product portfolio includes the world’s freshest digital maps covering over 200 countries and territories globally, as well as the most accurate real time and historical traffic products.
For further information, please visit www.tomtom.com/licensing
With 20 years experience in online mapping, Mappy SA - a wholly-owned Pages Jaunes Groupe subsidiary - is a key player in the European market for location-based services. Mappy designs, develops and provides services to facilitate and promote everyday travel by car, bike, foot and public transport - maps, route plans and local searches - on the web and mobile devices. Mappy also provides API’s for businesses and developers.
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