WarnerTV To Debut Network In Hong Kong On Now TV

Hong Kong – now TV and Warner Bros. International Branded Services announce that the popular WarnerTV linear channel has become available to Hong Kong television audience. The 24-hour general entertainment network, featuring hit TV series and movies selected from the Warner Bros. Entertainment studio specifically for Asian audiences, will be carried on now TV’s channel 530.

A majority of the series offered on WarnerTV will be broadcast premieres in Hong Kong, including the sexy new drama series “Nikita” starring Maggie Q; season five of “The Closer” starring Emmy winner Kyra Sedgwick; the third season of the blockbuster hit comedy “The Big Bang Theory” starring Johnny Galecki, Emmy winner Jim Parsons and Kaley Cuoco; as well as up-and-coming teen favorite drama “Pretty Little Liars,” which is adapted from Sara Shepard’s bestselling eight-book series.

Feature films on WarnerTV include The Lord of the Rings trilogy, the Harry Potter franchise, “The Dark Knight,” “Wedding Crashers,” “Rush Hour” and more.

WarnerTV is modeled after Warner Bros.’ highly successful Warner Channel in Latin America. Developed, programmed and scheduled by Warner Bros. International Branded Services, WarnerTV is distributed exclusively in the region by HBO Asia.

Mr. Malcolm Dudley-Smith, Warner Bros. International Branded Services’ Executive Vice President – Business Management, said, “Hong Kong is an important market for us in the WarnerTV Asia Pacific rollout strategy as we expand our presence into the region, and we are extremely excited to have now TV in Hong Kong as our strategic partner here.”

Ms. Janice Lee, PCCW’s Managing Director of TV & New Media, said, “The debut of WarnerTV on now TV will further strengthen our comprehensive world-class program lineup. Not only will customers be able to enjoy top content from one of the world’s best entertainment studios in the world, but also watch their favorite programs any time they want through our now Select on demand service and through other PCCW quadruple-play platforms including PCCW mobile, NETVIGATOR broadband service and PCCW eye2.”

The WarnerTV channel is now available in seven Asian territories including Hong Kong, Singapore, Indonesia, Malaysia, Sri Lanka, Taiwan and the Philippines. The expansion of the WarnerTV linear channel continues Warner Bros. International Branded Services’ global strategy of launching branded programming services showcasing content produced and distributed by the studio. With the rollout of WarnerTV throughout Asia, the studio’s linear channels and video-on-demand branded services number more than 50 in over 60 countries around the world.

About PCCW Limited:

PCCW Limited (SEHK:0008) is the holding company of HKT Group Holdings Limited (HKT), Hong Kong’s premier telecommunications provider and a world-class player in Information and Communications Technologies. PCCW also holds a majority interest in Pacific Century Premium Developments Limited, and overseas investments including the wholly-owned UK Broadband Limited.

As the provider of Hong Kong’s first quadruple-play experience, PCCW/HKT offers a range of innovative media content and services across four platforms – fixed-line, broadband Internet access, TV and mobile. In addition, the Group meets the sophisticated needs of the local and international business community, while supporting network operators with cutting-edge technical services and handling large-scale IT outsourcing projects for public and private sector organizations. To learn more about PCCW and HKT, please visit www.pccw.com.

About now TV:

now TV is one of the world’s largest commercial deployments of IPTV and Hong Kong’s largest pay-TV provider. It is delivered by PCCW Media Limited, an operating division of HKT Group Holdings Limited (HKT). HKT is a wholly-owned subsidiary of PCCW Limited and holds the PCCW Group’s telecoms services, media and IT solutions businesses. PCCW/HKT is Hong Kong’s premier telecommunications provider and a world-class player in Information and Communications Technologies.

now TV serves Hong Kong with more than 180 channels of local, Asian and international programming, including premium content such as Spanish La Liga, Italian Serie A, English FA Cup, French Open, US Open, ATP World Tour, BWF Super Series, World Snooker Tour and PGA Tour. In addition, now TV is both a leading producer of news, sports and infotainment programming and a provider of a wide range of interactive services. now TV can be enjoyed on PCCW eye2, a portable media center with an embedded now TV decoder, and select now TV content and interactive applications can also be accessed via the Group’s 3G mobile network and broadband service. To learn more about now TV, please visit www.now-tv.com.

About Warner Bros. International Branded Services:

Warner Bros. International Branded Services launches both linear and video-on-demand branded programming services – including subscription-based (SVOD) and advertiser-supported (AVOD) offerings – around the world. The WarnerTV on-demand services offer around-the-clock access to Warner Bros. Entertainment programming and have previously launched on Top Up TV, Talk Talk TV, Virgin Media and BT Vision in the U.K.; FASTWEB in Italy; Videoload and Maxdome in Germany; Imagenio in Spain; Telekom Austria in Austria; Elisa in Finland; Ziggo in the Netherlands; vod.onet.pl in Poland; Free in France; USEN Corporation’s GyaO in Japan; and QOOK TV in Korea. The WarnerFilms SVOD service, exclusively featuring theatrical motion pictures from the Studio, has launched in the UK on both BT Vision and LOVEFiLM, and in Finland on the Elisa platform. Additionally, Warner Bros. International Branded Services operates the highly successful linear Warner Channel throughout Latin America, debuted WB India in 2009, and has launched a WarnerTV-branded 24-hour, linear general entertainment channel throughout Asia.