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Topshop reveals the looks of Autumn Winter 2011


Topshop has launched four new looks for Autumn Winter 2011 with its New Mod, Prim and Polished, Glam Underground and Bavaria collections.

New Mod is an updated and feminine take on the rebellious dressing of the teddyboys of the 1960s. Modern twists elevate sleek tailoring and clean shapes; slim cigarette trousers in a sapphire jacquard come in the seasonís essential ankle-skimming length and a simple t-shirt shape comes in panels of monochrome silk. Be prepared for the unexpected as hybrid garments become key; a royal blue wool crombie has soft black leather sleeves whilst the classic sweatshirt is luxurious with faux fur sleeves. Prints are bold with polka dots and window pane checks splashed across chiffons and silks, whilst colour blocking features in íDadí sweaters with the occasional punky motif. A much more hourglass silhouette takes over from that of the boyish with semi bodycon dresses celebrating the waist and skirts predominantly in pencil or mid-calf length.

Mixing elements of the laid-back 60s with a neater finish from the 40s post-war Britain, Prim and Polished is an eclectic dressing-up box of girly vintage-inspired pieces. Dresses are ladylike in pretty florals and ditsy prints, appearing in a classic tea dress or drop-waist shift shape and look newest in mid-calf length. Again, skirts are longer in length, sometimes pleated or with side slits and look prim when worn with feminine peter pan blouses buttoned to the neck. Pretty detailing such as petal cutouts around the neckline, lace inserts and contrasting panelling create interest whilst elegant beading on dainty pouch handbags finish off the look. Colour is important; tapered trousers come in jade or tangerine and bright prints appear throughout, whilst the overall silhouette is soft and feminine.

Glam Underground draws inspiration from the 1970s, dismissing any grunge from the decade for an all-out glamorous and rockstar look. Faux fur is key to this trend and the bigger and brighter the better; an oversized shaggy coat comes in fluoro pink, a sleek faux-fur stole in amethyst has pompoms and a mini skirt is made from amber-coloured feathers. Casual garments are given the luxe treatment; a simple black parka with a thick glossy black faux fur lining, skinny jeans are given a hi-tech coating and boxy silk shirts are elevated with all-over beading. Footwear and accessories are flamboyant with stack-heel ankle boots covered in silver glitter and oxblood velvet clutch bags with gold jacquard panels. Emeralds and magentas interspersed with shimmering gold and silvers make up a jewellery-box colour palette.

With rich folkloric inspiration being key, Bavaria, is a modern and distinctly luxurious take on keeping warm this winter. Outerwear is functional whilst indulgent; a khaki parka has faux fur sleeves and a gilet is extra long and made from patchwork sheepskin. Cable and Aran knits are chunky and oversized to defend against the cold, and a usually floaty smock dress or blouse comes in a cosy heavy velvet. Handcrafted touches add texture and appear throughout with detailed embroidery on yokes and beadwork on accessories.


About Topshop:
Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on womenís fashion with a wide range of petite clothing, dresses and jeans through to jackets, swimwear, bags, shorts and make up.

Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 when it presented its own acclaimed in-house design collection Unique (created in 2001). Subsequent partnerships with international boutiques as far flung as Tokyo and LA followed and Topshop continues to grow its reputation for supporting exciting new talent.

PR Contact:
Liz Shuttleworth
Press Officer
Topshop Press Office
Arcadia Group Ltd
70 Berners Street
020 7927 1484


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