Industry Veteran Derrick Horner Named SVP and General Counsel at Vibrant

New York, — Derrick Horner has been named Senior Vice President and General Counsel at Vibrant, the world’s leading provider of contextual advertising solutions. In this new role, Horner will be responsible for Vibrant’s global legal activities and will be the primary interface to the company’s outside counsel. In addition, he will serve as the corporate secretary on board of directors’ matters and will support the company’s efforts in regulatory and legislative matters, protection of its intellectual property and corporate development.

“Derrick has a great understanding of our business and he will help power our growth and the value we bring to our 250 million unique users and 6,000 premium publishers,” said Doug Stevenson, CEO of Vibrant. “His extensive digital and legal background and experience as general counsel at a number of well-respected companies makes him a perfect addition as we continue to set the standard for contextual technology solutions.”

“Vibrant is the established leader in contextual advertising and has tremendous growth potential. The company’s innovative technologies and network of premium advertisers and publishers position it at the forefront of the multi-billion dollar global Internet ad market,” said Horner. “I look forward to working with Doug and the talented team at Vibrant as we bring the company to the next level.”

Horner has a broad range of relevant experience, including several years of corporate and deal practice at Simpson Thacher & Bartlett and significant tenure as General Counsel and head of corporate development at public and private companies such as Source Media, 24/7 Real Media, and Vizible Corporation. He was Executive Vice President and General Counsel at Massive Incorporated, the world’s first dynamic in-game advertising network, where he led the company through its acquisition by Microsoft. At Massive, Horner negotiated in-game advertising deals with top brands including Electronic Arts, 2K Sports, Major League Baseball, THQ, Atari and WebZen among others. He has represented growth stage companies in the Internet, new media and software industries. Horner received his B.A. from Harvard University and has a J.D. degree from Harvard Law School.

As the leader in contextual advertising, Vibrant is expanding its technology platform from its flagship in-text product to a variety of contextual media placements in display, social and beyond. The recently announced Vibrant Social Bar solution extends the reach of advertisers’ social media content beyond the “like,” pushing branded social content to interested users across relevant Web pages.

About Vibrant
Vibrant (www.vibrantmedia.com) is a world leader in contextual technology aligning billions of words across the Internet with relevant video, information, tools, and advertising. With over 6,000 premium publishers, reaching more than 250 million unique users per month (comScore, 2011), Vibrant gives top brand marketers the opportunity to deliver highly targeted advertisements within premium Web content and offers publishers premium editorial tools to re-circulate users throughout their websites. Vibrant works with top brand advertisers such as Microsoft, Unilever, Chrysler and AT&T. The company was founded in 2000 and has offices in London, New York, Boston, Detroit, Chicago, San Francisco, Los Angeles, Paris, Hamburg, Munich and Dusseldorf. Vibrant’s rapid growth has been recognized by the Inc. 500 and Deloitte Fast 50 lists. Vibrant CEO and Co-founder Doug Stevenson was named Ernst & Young Entrepreneur Of The Year® 2010 for Metro New York. For more information, www.vibrantmedia.com