Tickled Media adds Kidlander.sg to Southeast Asian portfolio
June 22nd, 2011 – SINGAPORE – Tickled Media, the leading Singapore-based online publishing house has announced the launch of www.kidlander.sg - a wiki-style, interactive guide to places and events for kids in Singapore. The launch, the first in a planned series of country launches across Southeast Asia and India, strengthens Tickled Media’s offering to the parenting audience. It is already publishing the leading parenting online magazine theAsianparent.com launched in 2008.
Earlier this month, Tickled Media announced its partnership with the world’s first blogging and social media platform, LiveJournal.com, to operate their portals in South-East Asia and India. LiveJournal is Singapore’s 28th largest website reaching close to a million unique monthly visitors in Singapore.
The Kidlander website is the result of a collaboration with a Norway-originated site that recently moved its headquarter to Singapore under the name of Nichilizer Pte Ltd.
Kenneth Solberg, CEO of Nichilizer Pte Ltd added, "I am excited to partner with Tickled Media to bring this concept to Singapore. As working parents, it was difficult for us to keep track of all the interesting activities taking place. We typically discovered the best events only after they had taken place. The idea was born, and we set up www.barnesteder.no shortly after to list all activities for children in Norway. We are really happy to see its sister site launched in Singapore today.”
“The Southeast Asian market is booming in the consumer internet space. The next 5 years will see Southeast Asian users coming online and we will see an aggressive consolidation. Tickled Media will venture into an aggressive roll-out across the region to take advantage of this opportunity”, said William Klippgen, Executive Director of Tickled Media Pte Ltd. Klippgen was the co-founder of European internet success Kelkoo.com sold to Yahoo! In 2004 for €475m.
Kidlander’s wiki-style features allow users to be the critic, the journalist, the explorer or the tour guide to their peers. With complete freedom to upload and modify reviews and information, users are guaranteed a current and complete perspective on all events and places posted on the site.
The interface is so simple and interactive that also kids can share their views and add their voices to the pool of reviewers. Furthermore, every review or comment earns you points in the system. At the end of each week, the member with the most points wins attractive prizes. The site has enabled the one-click Facebook connect feature for a 100% hassle-free sign-up.
About Nichilizer Pte Ltd
Nichilizer is a Singapore company that develops, manufactures, licenses, and supports the GO2 collaboration platform for smart “niche” communities. The GO2 platform currently powers websites in Europe and Asia including www.barnesteder.no (Norway) and www.kidlander.sg (Singapore). Nichilizer was founded in 2011 by Kenneth Solberg and Gunnar Nilsson.
About Tickled Media Pte Ltd
Tickled Media is a leading Singapore-based online publishing house that operates the online parenting magazine, theAsianparent.com in several Asian markets. It is also serves as the South-East Asia and India agent for LiveJournal.com. Tickled Media also handles innovative online campaigns for local and multi-national companies in the region including Nestlé, Pfizer and PropertyGuru.com. It is supported by Tigris Capital Pte Ltd, a Singapore-based digital media investment fund. For more information, please visit www.tickledmedia.com.sg
Tickled Media Pte Ltd
118B Telok Ayer Street | Singapore 068587
- Contact Information
- William Klippgen
- Project lead
- Tickled Media Pte Ltd
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