Realistic Racing for Xbox 360 Gamers: Logitech Unveils DriveFX Wheel
High-Quality Design, Axial-Feedback Technology Delivers Exceptional Racing Experience
LOS ANGELES — E3 — May 9, 2006 — Logitech (SWX: LOGN) (NASDAQ: LOGI) today unveiled the Logitech® DriveFX™ Wheel, the company´s first licensed wheel for the Xbox 360™ video game and entertainment system from Microsoft. Logitech´s newest gaming companion combines high-quality materials and advanced axial-feedback technology, delivering Xbox 360 owners the best possible driving experience.
“Our wheels have become the driving companion of choice for gamers on many platforms because of the sensory experience delivered by our feedback technology,” said Ruben Mookerjee, Logitech´s director of product marketing for interactive entertainment. “Without feeling the bumps in the road and the impact from other cars, the standard racing game experience can be pretty superficial. With our axial-feedback technology, the Logitech DriveFX wheel delivers the most realistic driving experience for Xbox.”
The Logitech DriveFX Wheel uses axial-feedback technology — with a powerful motor built into the base of the steering column — bringing new levels of realism to Xbox 360 racing. The DriveFX wheel translates the feedback commands of the game into axial forces that make the steering wheel respond realistically to the car´s dynamics, creating a sensory experience similar to that of a real steering wheel and column. Conventional Xbox driving wheels use small vibration motors embedded in the steering wheel grips, offering an unrealistic buzz in the driver´s hands. With Logitech´s axial-feedback technology, gamers will feel the road, curbs, and the impact of other cars.
To further create a realistic driving experience, Logitech designed the 10-inch diameter wheel as a single, durable piece of molded plastic, using a gas-assisted injection molding process. As one sturdy part, the wheel feels especially rigid and high quality. Without any seams, joints or edges, it delivers the most realistic feedback on the Xbox 360 platform.
The all-black wheel features two rubber grips that completely encircle the steering wheel rim, offering a secure and comfortable grip. The wheel also features gas and brake pedals on a weighted base, two wheel-mounted paddle shifters, and a full set of Xbox 360 buttons for menu navigation and game setup.
Pricing and Availability
The Logitech DriveFX Wheel will be available beginning in July in the U.S. and in Europe. Its suggested retail price in the U.S. is $99.99.
Founded in 1981, Logitech designs, manufactures and markets personal peripherals that enable people to effectively work, play and communicate in the digital world. Logitech International is a Swiss public company traded on the SWX Swiss Exchange (LOGN) and in the U.S. on the Nasdaq National Market System (LOGI).
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This product is manufactured under license from Microsoft Corporation. Microsoft, Xbox, Xbox 360, Xbox Live and the Xbox logos are either registered trademarks or trademarks of Microsoft Corporation in the U.S. and/or other countries and are used under license from Microsoft.
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- Pamela McCracken
- Logitech Product PR
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