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Sustainability can be the strategy for Scandinavian companies to grow and compete on the African market


Africa is becoming increasingly attractive to international investors and corporations. The Scandinavian interest for the market is also increasing and both corporate and governmental initiatives are established in order to facilitate the trade between the regions. It is now time for Scandinavian corporations to use sustainability as a competitive advantage to gain market shares on these potential markets.

There are great opportunities to work with sustainability on a more competitive international market. Scandinavian companies have a long experience of working with CSR-related issues. Long-term profitability and sustainability has been significant for Scandinavian businesses. These aspects make Scandinavian companies competitive on a growing African market.

The East-African market is an interesting market with great potential for profitable and sustainable business. It is also a market where Scandinavian corporations can use sustainability as a base to achieve market shares and build long-term relations.

Responsify AB is assisting Scandinavian and East-African organizations to grow through increased trade and by using sustainability as a platform for business.

”We believe in an increased trade with mutual benefits in order to achieve development. We will never be able to compete with the Asians regarding price and quantity. But Scandinavian corporations has the sustainable and responsible business manner that can and should be used as a competitive advantage”, according to Stephanie Persson, one of the founders of Responsify.

Responsify AB is Swedish value driven consultancy company specialized in the area of Sustainable Business Development and Corporate Citizenship. With experience from working with corporations from different parts of the world we assist our clients to connect responsibility with overall business priorities and strategies to create a business driven sustainability work. More info:


 Corporate responsibility
 Africa trade

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