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Top Melboune Hairdresser Speaks About Evolving Trends Of Hair Extensions, And Its Effects on Generation Y


Top Melbourne hairdresser and hair extension authority, Sophie Evans, Director of Impact Image Hairdressers, updates on the evolving trends of hair extensions and the effects it has on Generation Y (and parents).

Hair extensions have been around for many years now, and have become accepted in recent years, as a normal everyday service. Available in most hairdressing salons globally, hair extensions have taken over as a twenty first century staple, along with fast foods, disposable cars, and iPods.

It is not unusual to see girls as young as sixteen years of age requesting hair extensions in preparation for a big event, mainly balls and parties, or just because their girlfriends have them. Not to be outdone, it has even been reported globally, that teenage girls have intentionally had their hair cut off, just to create the need to have hair extensions applied. – Go figure. Was everyone not a teenager once? – Nothing much has really changed. Back then it was Leif Garret, (or for the Baby boomers, David Cassidy). Today it’s Justin Bieber.

With the world now on speed dial, facebook, twitter, internet, and everything else at the tips of Gen Y’s fingers, parents do not stand a chance. The tribal nature of Gen Y is the culture of teenagers, and yes this, unfortunately, can back parents into a corner. No longer can anyone fudge the facts, or pull the wool, (or Synthetic Microfibred, crease proof, flame resistant, simulated wool fiber) over anyone’s eyes. Teenagers have their means and ways like never before.

Thankfully, hair extensions are a lot more affordable and, like everything else, have experienced a reduction in price. This is due to the competitive nature, which has become a multi-billion dollar industry globally. With many manufacturers scrambling for a piece of the ever-growing pie.

When mobile phones first appeared on the market place, the price tag was in excess of ten to twelve thousand dollars for the average phone. fast forward to today, mobile phones are often provided at no charge, with the contract of a phone plan. When first released into the Market place, mobile phones came in a case the size of a bowling bag. Now, they are so small, people have mistakenly tried to turn the television channel over with them (admit this has happened to “someone” at least once).

"Teenage girls often will claim that their life is being ruined by short hair compared to everyone else’s. Keep in mind, this is an age old argument with many declarations of teenage lives being ruined by an unconvinced parents. Many years ago, a good family (teenage) friend claimed her life was being ruined, and she could no longer be seen in public, because her parents refused to part with $300.00 to purchase an electric type writer for her sixteenth birthday. To my knowledge, it is my understanding that this girl is alive and well today. Married with two adult children of her own (although, I do have a sneaking suspicion that her parents finally caved in and bought the type writer).”

So, for the individual who is entertaining the idea of investing in hair extensions, it would be wise to shop around for the best quality and price; conduct a thorough research before any purchase; and investigate the maintenance requirements and ongoing costs, including specific products that may be required. If maintenance is an issue due to time or financial restraints, this may be a reason to reconsider the type of hair extension purchase.

Good clip-in hair extensions may be a better option as there are no ongoing costs associated with clip-in extensions. 100% human hair would be a good choice, as these can be curled or straightened. And can easily be purchased at most reputable hair extension salons or suppliers.

Empathy to the great social pressures of Gen Y. The “It Girl” Still rules. “I guess Marcia Brady is still alive and well in the twenty first century.”

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 Sophie EvansHairExtension
 Sophie Evans

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