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Switzerland’s Unicible Uses Exstream’s Dialogue Software to Improve Customer Service


May 2, 2006, Exstream Software, Inc. announced today that Unicible, a leading outsourcing company in Switzerland producing over 60 million personalised communications annually for customers, is using its Dialogue enterprise personalisation software to increase speed to market and improve flexibility and reliability in its workflow process for over 250 different types of documents. Using Dialogue, Unicible reports it is improving service to existing customers and is more competitive in acquiring new customers in new markets.

Unicible initially selected Dialogue for its processing speed and robust document creation capabilities; user-friendly design environment; ease of integration with its Automated Document Factory (ADF); and capabilities to provide transparency, security and cost reductions for customers. With Dialogue, Unicible is streamlining its pre-production document process in order to meet the increasing demands of its customers, while having the capacity to acquire new business in new markets.

“The advantage of Dialogue is its power to quickly create personalised and reliable documents in very high volumes that meet the quality standards expected by our customers,” says Amador Morilla, manager of payment, controlling, logistics and output at Unicible. “To launch our strategy of opening new markets, Dialogue met our need of providing a solution that was flexible, easy to use and familiar to the experienced team at Astron, our Dialogue systems integrator partner in Switzerland.”

“With Dialogue, Unicible now has a document production architecture that allows it to be a formidable force in the marketplace—better satisfying the needs of existing customers, while executing its customer acquisition strategy in new markets,” adds Jesus Martinez, general manager of Astron Lasercom in Switzerland. “Teamwork among Unicible, Astron and Exstream in the implementation and support of Dialogue has been key to Unicible’s success in streamlining its document production workflow.”

In the future, Unicible plans to further leverage Dialogue by helping its customers eliminate paper documents, produce documents in color, and reap the benefits of multi-channel delivery. The company also reports it will respond to new customer requests more quickly by taking advantage of Dialogue’s component library for reusing content across multiple document applications.

“Unicible is a company oriented toward the future,” says Jean-Jacques Joly, managing director of Exstream France & Southern Europe. “We are very pleased that the integration of Dialogue into its existing infrastructure as an ergonomic platform for document design and delivery is giving Unicible the capacity to rise at the highest level in the bank industry, with the information system management of the five Swiss cantonal banks, and to take a lead in the market with new complete services of personalised communications.”

About Unicible:
Headquartered in Prilly near Lausanne, Unicible, with over 380 specialists, is a leading information technology company in Switzerland. Created in 1992, Unicible possesses over thirteen years of experience in the management of its customers’ information and communication systems. Unicible provides its customers with all or part of their IT needs including customer support, help desk, workstation administration, telecommunications, security solutions, and the management of the document production workflow on paper and in electronic form. Unicible is also specialised in the development and deployment of banking solutions. Associated services are grouped within seven axes: consulting, design, development, integration, deployment, maintenance and administration of information systems.

About Astron Lasercom
The Astron group provides a wide range of services related to document solutions, from business process outsourcing (BPO), to the implementation and administration of logistics, to marketing support. Since 1991, Astron Lasercom has been providing integration services and solutions throughout the customer management life cycle, from the capturing of raw data down to the presentment, multi-channel delivery, archival & retrieval of the “Customer Communication” to companies in the banking and financial institutions, telecommunication, public administration, and insurance industries.

About Exstream Software, Inc.:
Headquartered in Lexington, Kentucky, USA, and based in Paris for the France & Southern Europe operations, Exstream Software provides a single platform for businesses around the world to create and manage higher quality, fully personalised customer communications of all types for delivery through batch, real-time and interactive channels. Companies in the financial services, insurance, service bureau, telecommunications, utilities, retail and other industries benefit by getting communications to market as much as 85 percent faster, reducing document production costs up to 80 percent, and as much as tripling customer response.

For more information about Exstream Software and its market-leading Dialogue enterprise personalisation software, visit, or contact Exstream at +1 859-296-0600 or

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