Online Men’s Fashion Stores Can Sell More With Video

itsNOTFORgirls (http://www.itsnotforgirls.com), an online men’s fashion magazine, is set to help fashion stores increase exposure of their products through the use of video. The remarkable growth of video has given online shopping websites a whole new platform to market their products. A comparison of Dec-2010 vs Dec-2009 conducted by comscore showed the following stats:

- Average Daily Unique Viewers (Millions) increased by 31.6% from 67.3 to 88.6
- Viewing Sessions (Billions) increased from 5.1 to 5.8
- Videos per Viewer increased by 7.4%, from 187 to 201
- Hours per Viewer increased from 12.7 to 14.2

The message to online fashion stores is clear – users are consuming a lot more video.

Kieran Flanagan from itsNOTFORgirls said: “Although our Youtube channel is only new, we have seen views of our video grow by 55% in the past 3 months, to over a quarter of a million views. We also have 100’s of comments and emails asking for advice on where to buy the product being modeled. 85% of those viewing our videos are male between the ages of 13 and 24, target market for a lot of fashion brands. Online fashion stores have a unique opportunity to put their products on show right in their prospects home.”

To help men’s online clothing stores get started with their video marketing campaign, itsNOTFORgirls are running a limited offer that includes a branded video, blog post, community management and a lot more. To check out full details, visits the itsNOTFORgirls advertising page at: http://www.itsnotforgirls.com/advertise/.

Contact Information

Kieran Flanagan

Owner

itsNOTFORgirls

Contact via E-mail